Content Marketing Manager

The Content Marketing Manager is responsible for developing and implementing content marketing strategies to drive brand awareness and engage target audiences. This role involves creating and curating content, managing content distribution channels, and analyzing content performance. The Content Marketing Manager will collaborate with cross-functional teams to develop compelling content that aligns with brand objectives.

Responsibilities

• Develop and implement content marketing strategies that align with brand objectives.
• Create and curate engaging and relevant content across various channels.
• Manage content distribution channels, including website, blog, social media, and email marketing.
• Research and analyze market trends and customer insights to inform content strategy.
• Collaborate with design and marketing teams to develop visually appealing and impactful content.
• Monitor and measure content performance using key performance indicators.
• Optimize content for search engines and ensure alignment with SEO best practices.
• Stay updated on industry trends and emerging content marketing techniques.

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience in content marketing or a similar role.
• Strong writing, editing, and proofreading skills.
• Knowledge of content management systems and distribution channels.
• Familiarity with SEO and digital marketing principles.