Sales Development Representative MEA

Creatio is a global vendor of an AI-native platform to automate workflows and CRM with no-code and a maximum degree of freedom. Our platform combines an AI-first architecture, composable no-code tools, and enterprise-grade governance to help organizations build and scale faster.

We’re proud to be recognized by top industry analysts as a Leader and Strong Performer in multiple Gartner and Forrester reports. In 2025, Creatio was named to Inc.’s Best Workplaces list, recognizing our commitment to employee wellbeing and a strong workplace culture..

The Opportunity

The Sales Development Representative at Creatio is responsible for identifying and nurturing leads, prospecting for new opportunities, and setting the stage for strong client relationships in the low-code automation and CRM market. This role is critical in supporting Creatio’s sales pipeline by qualifying leads, collaborating closely with the sales team, and acting as a bridge between marketing initiatives and revenue generation.

The role is on-site based in Dubai (UAE).

Responsibilities

• Lead Generation & Prospecting: Proactively engage with prospective clients, identify and qualify sales opportunities, and generate interest in Creatio’s products.
• Market Research & Intelligence: Understand the competitive landscape, identify target industry segments, and stay informed of industry trends in CRM and low-code automation.
• Collaboration with Sales & Marketing: Partner with sales executives to strategize on lead quality and conversion, ensuring a seamless hand-off for qualified opportunities.
• Pipeline Management: Maintain accurate records of activities in the CRM, manage lead and account data, and monitor progress against sales metrics.
• Outbound Campaigns: Develop personalized email, phone, and LinkedIn outreach to effectively engage prospects and build a strong pipeline.
• Performance Optimization: Continuously refine outreach techniques and adopt best practices to enhance prospecting success.
  
  

• 1-3 years in an SDR or related sales
• Fluency in English and Arabic.
  
  

• Communication & Interpersonal Skills: Excellent written and verbal communication skills to effectively engage C-level executives and decision-makers.
• Prospecting Techniques: Skilled in cold calling, email campaigns, and leveraging social media platforms like LinkedIn for prospecting.
• Analytical Mindset: Ability to analyze data, evaluate prospect engagement metrics, and adjust strategies based on insights.
• Time Management & Organizational Skills: Proven ability to handle multiple accounts, leads, and follow-ups simultaneously.
• Strategic Thinking: Ability to understand client needs and pain points, positioning Creatio’s value proposition effectively.
  
  

• Customer-Centric Mindset: Empathetic, with a focus on understanding the customer’s perspective and building rapport.
• Self-Motivated & Goal-Oriented: Demonstrates a drive for success, with resilience and an entrepreneurial spirit to pursue and achieve challenging targets.
• Adaptability: Comfortable in a fast-paced, evolving environment, with a positive attitude toward learning and adapting to new tools and approaches.
• Team Player: Strong sense of collaboration and willingness to share insights with the team to improve overall performance.
  
  

• The award-winning product (a Leader in Gartner Quadrants) to be proud of;
• Focus on making our clients successful (NPS score – 36%).
• Dedicated leadership with open doors.
• Steady stream of inbound leads (though we expect you to generate your own leads as well).
• Collaborative environment where everybody is happy to help.
• A remote-first hybrid model: while giving plenty of space for concentration and personal working habits, we encourage regular meetings in one of our five hubs worldwide;
• Culture of genuine care, ownership, dedication, and high standards (learn more here);
• A vibrant corporate life: enjoy the opportunity to explore your teammates cultures in online and offline events, participate in sports competitions, enjoy art master classes, and create your new favorite memories at our parties;
• Caring for your health: Creatio offers several options for medical insurance together with our medical partner;
• Creatio offers all team members competitive pay;
• Paid leave options for life-qualifying events, sicknesses, etc.