Sales & Marketing Associate (225-623)

The Sales & Marketing Associate is responsible for driving the growth of our products and services by engaging prospective clients and strengthening existing relationships. This dynamic role requires a strategic thinker with outstanding communication skills and a passion for convening both traditional and digital marketing techniques to enhance brand visibility and customer engagement. As an integral part of the sales and marketing team, the ideal candidate will be proactive in supporting the development and execution of innovative sales strategies, conducting market research, and analyzing trends to maximize business development opportunities. This role is pivotal in connecting our offerings with the right audience and requires a motivated individual who thrives in a fast-paced environment and can contribute to the team's success.

Responsibilities

• Develop and implement strategic sales and marketing plans to achieve business goals.
• Conduct market research and analysis to identify new opportunities and target audiences.
• Collaborate with the sales team to create compelling sales pitches and presentations.
• Manage and update content across all marketing channels including social media and websites.
• Coordinate with cross-functional teams to execute successful marketing campaigns.
• Track and analyze marketing metrics to report on the effectiveness of campaigns.
• Assist in planning and executing promotional events and trade shows.
• Cultivate and maintain strong relationships with key stakeholders and partners.
• Provide support to sales and marketing teams in lead generation and nurturing.
• Monitor competitor activity and adjust strategies to meet changing market dynamics.
• Ensure brand consistency in all marketing materials and communications.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in sales and marketing or a similar role.
• Excellent communication and interpersonal skills for client and team interactions.
• Strong analytical skills with the ability to interpret and leverage data.
• Proficiency with digital marketing and social media platforms.
• Ability to work independently and collaboratively in a team-oriented environment.
• Strong organizational skills with the ability to manage multiple projects simultaneously.