Creativity has the power to transform human behavior This is the core belief of what we call HumanKind. Its not about advertising or brand propositions or selling products. Its about people and purpose. Its an approach to marketing that serves true human needs, not the other way around. Thats why everything we do for brands at Leo Burnett MEA is designed with a human purpose in mind. A brand without purpose is one that will never be understood or embraced by people. A brand with purpose can be a true agent of change and transform the way people think, feel or act. A brand with a true HumanKind purpose can change the world. Our dream is to be the best creator of ideas that truly move people - bar none. Leo Burnett Worldwide, part of Publicis Groupe, is one of the world’s largest agency networks with 96 offices and nearly 10,000 employees. In 2012, the global network was awarded a record-breaking 55 Lions at the Cannes Lions Festival of Creativity and was also named “Network of the Year” by YoungGuns, Dubai Lynx and MENA Cristal Awards. Leo Burnett works with some of the world’s most valuable brands including The Coca-Cola Company, Fiat, Kellogg’s, McDonald’s, Nintendo, P&G, Samsung and Allstate among others. To learn more about Leo Burnett Middle East and North Africa visit leoburnettmea.com, facebook.com/leoburnettmea and follow us via @LeoBurnettMEA on Twitter and Instagram.
Overview
Managing the day-to-day client relationship and communications between the agency and the current clients.
Support the Associate Business Director / Business Director to develop and produce effective communication strategies for clients, in line with their business objectives and marketing requirements.
Collaborate with cross-functional teams (from the agency and/or from the group) across multiple clients/projects in a fast-paced atmosphere to ensure cohesive and efficient campaigns
Monitor closely the communication trends and in charge of competitive audit/reports
Identifying new business opportunities with current clients while managing allocated resource teams.
Supervise, inspire and guide the executive team members
Responsibilities
Main Tasks
Technical & Product
Strong understanding of the advertising and media industries and the role of communication strategy within them.
Maintain a solid understanding of client’s business (industry, market, product) and their competitors and be able to transform key learnings into strategic inputs
Develop an excellent daily client relationship and foster consulting opportunities wherever possible
In-depth knowledge of agency capabilities, processes, and tools
Business Acumen & Operational Efficiency
Manage the day-to-day relationship with our internal & external teams
Ensure that all key supporting assets are consistently up-to-date and driving a productive outcome (agendas, contact reports delivered timeously with key deliverables and then drive out those deliverables to the agreed timings)
Oversee and run team status meetings to align internal and external stakeholders on priorities and goals of each meeting/project
Manage expectations, time, and quality standards, and secure agreement of clients and team members with strong attention to details
Demonstrate ownership and confident management of multi-projects for multiple clients on multiple markets - as well as internal stakeholders
Work together with your full team across Traffic, Strategy, Content Marketing, Creative, Production, Development, etc. to deliver high quality work
Good understanding of the production ecosystem, milestones and requirements
Seamlessly manage multiple stakeholders across multiple clients/markets under the guidance of your Business Lead / Business Director / Associate Business Director
Innovative & Analytical Mindset
Take full ownership of every job that comes through you - and ensure that every job is measured against client requirements, agreed strategy and on-brand
Demonstrate logical thinking when describing client issues: quickly identifying problems to be solved during daily operation & projects, and subsequently to come up with smart solutions for them
Communicate complex topics in a concise approach with excellence, maturity and intent when writing or speaking
Write briefs with full clarity on all requirements and inspire strategy, creative, production, development to do great work
Challenge yourself and the team (direct line report and partners - strategy, creative, production) on coming up with innovative ideas that address brand and business objectives
Good financial understanding of budgeting and estimating
Qualifications
Minimum of 5 years of experience, preferably within an experience in communication, digital or media agency, could also come from marketing/client side
Fluent in Arabic and English
Strong understanding of the advertising and media industries and the role of communication strategy within them.
Proven experience in developing and implementing communication strategies to support the agencys objectives and client campaigns.
Excellent communication skills, with the ability to craft compelling messages and engage diverse audiences.
Strong project management skills, with the ability to handle multiple projects simultaneously and meet deadlines
In-depth knowledge of agency capabilities, processes, and tools
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