Copywriter - English (225-905)

A Copywriter is a vital part of any marketing or advertising team, responsible for crafting compelling and persuasive text that engages audiences and effectively communicates a brand's message. This role demands a creative individual who has a way with words and can adapt their writing style to suit different mediums, from print to digital platforms. The ideal candidate will possess a keen understanding of target audiences and be able to produce clear, concise, and compelling copy for various marketing materials including advertisements, websites, emails, brochures, and social media content. A Copywriter must be adept at managing multiple projects and meeting tight deadlines while maintaining high-quality output. This position will require collaboration with designers, marketers, and other content creators to ensure a consistent brand voice and message across all marketing channels.

Responsibilities

• Develop engaging and original advertising content that aligns with brand strategies.
• Create compelling copy for a wide range of media including digital and print.
• Collaborate with designers and marketers to conceptualize and execute marketing campaigns.
• Conduct research to understand industry trends and audience preferences.
• Revise and edit copy based on feedback and brand requirements.
• Maintain brand consistency in tone, style, and messaging across all deliverables.
• Work collaboratively with other team members to brainstorm creative ideas.
• Produce clear, engaging, and informative content for promotional purposes.
• Ensure all content is free of grammatical and factual errors before publication.
• Manage multiple projects simultaneously while meeting deadlines and quotas.
• Stay updated on the latest copywriting and marketing trends and techniques.
• Utilize SEO principles to maximize reach and engagement with target audiences.

Requirements

• Bachelor’s degree in English, Journalism, Marketing, or a related field required.
• Proven experience as a copywriter or in a similar copywriting role essential.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Ability to adapt writing style to suit various audiences and different platforms.
• Excellent time management skills and the ability to handle strict deadlines.
• Strong research skills and ability to create fresh, original content regularly.
• Proficiency in using content management systems and basic SEO principles.
• Experience with advertising or digital marketing environments is highly desirable.