Area Sales Manager - Retail (225-802)

An Area Sales Manager in the retail sector plays a crucial role in driving sales performance and ensuring the smooth operations of retail outlets within a designated geographical area. This position requires strong leadership abilities to manage and mentor a team of sales associates and store managers. The Area Sales Manager is responsible for developing and implementing sales strategies, analyzing sales data, and fostering strong customer relationships to boost store performance and achieve sales targets. In addition, this role involves close collaboration with other departments such as marketing and logistics to ensure that business objectives are aligned and met. The ideal candidate will have a passion for retail, strong organizational skills, and an ability to communicate effectively at all levels.

Responsibilities

• Develop and implement effective sales strategies to achieve sales targets.
• Manage and lead a team of store managers and sales associates.
• Conduct regular store visits to monitor performance and ensure compliance.
• Analyze sales data to identify trends and areas for improvement.
• Coordinate with marketing to plan promotional activities and initiatives.
• Establish and maintain strong relationships with key clients and stakeholders.
• Monitor and report on competitor activities in the area of responsibility.
• Ensure high levels of customer satisfaction through excellent service delivery.
• Review and evaluate the performance of stores and implement action plans.
• Manage budget allocations and control operational costs efficiently.
• Provide training and development opportunities for team members.
• Resolve customer complaints and conflicts in a timely and effective manner.

Requirements

• Bachelor’s Degree in Business Administration, Marketing, or related field.
• Minimum of 5 years of experience in retail sales management roles.
• Strong leadership skills with a proven track record in team management.
• Excellent communication and interpersonal skills with all stakeholders.
• Ability to work under pressure and achieve challenging sales targets.
• Proficiency in using sales management software and analytical tools.
• Flexibility to travel extensively and operate in different retail environments.