CRM Executive (225-629)

As a CRM Executive, you will play a critical role in enhancing our customer relationships and driving engagement through effective CRM strategies. You will be responsible for developing and managing customer loyalty programs, executing CRM campaigns, and analyzing customer data to improve communication strategies. You will also collaborate with cross-functional teams to ensure a cohesive and personalized customer experience. Your expertise in CRM tools and customer analytics will contribute to delivering impactful customer engagement and retention results. In this role, you'll leverage your skills to optimize customer journeys, improve satisfaction levels, and contribute to the overall growth of the organization.

Responsibilities

• Develop and implement customer relationship management strategies to drive engagement.
• Manage and execute CRM campaigns to improve customer interactions and retention.
• Analyze customer data to identify trends and insights for decision-making.
• Collaborate with marketing and sales teams to align customer communication strategies.
• Monitor and report on CRM campaign effectiveness and suggest improvements.
• Ensure the CRM platform is continuously updated with accurate customer information.
• Design and manage customer loyalty programs to enhance customer loyalty and retention.
• Conduct regular training sessions for staff on CRM processes and tools.
• Work with IT and technical teams for CRM system maintenance and enhancements.
• Identify opportunities for process improvements within the CRM operations.
• Maintain compliance with data protection regulations across all CRM activities.
• Handle customer feedback professionally and coordinate solutions to improve experiences.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in a CRM executive role or similar customer-focused position.
• Strong knowledge of CRM systems, software, and data analysis tools.
• Excellent communication skills to collaborate between departments effectively.
• Exceptional problem-solving skills and a proactive approach to tasks.
• Ability to interpret data andreports to inform business strategies.
• Experience managing customer loyalty programs and enhancing customer retention.
• Strong organizational skills with the ability to manage multiple projects simultaneously.