Marketing Executive-ERP Software (225-817)

We are seeking a highly motivated and skilled Marketing Executive with expertise in Enterprise Resource Planning (ERP) software. This position is an excellent opportunity for someone who is passionate about technology solutions and has a keen understanding of market trends and strategies. The Marketing Executive will play a pivotal role in developing and executing marketing strategies that effectively promote our ERP software products and services. The ideal candidate will have a proven track record in marketing and be able to showcase their ability to increase product awareness and drive new revenue opportunities. They will work closely with our sales and product teams, utilizing their strategic thinking and creativity to develop campaigns that engage and attract potential clients. If you are energetic, results-driven, and have a solid background in marketing within the tech industry, we would love to hear from you.

Responsibilities

• Develop and implement marketing strategies specifically for ERP software solutions.
• Analyze market trends and research to identify new opportunities and threats.
• Create engaging and relevant content for various marketing channels and platforms.
• Collaborate with sales teams to align marketing strategies with sales objectives.
• Manage and optimize digital marketing campaigns including email, social media, and PPC.
• Coordinate and execute product launches and promotional events to maximize reach.
• Monitor and report on campaign effectiveness and provide actionable insights.
• Develop strong relationships with clients and maintain high customer satisfaction levels.
• Ensure brand consistency and enhance brand awareness across all marketing initiatives.
• Conduct competitor analysis to benchmark and differentiate our ERP offerings.
• Work closely with the product development team to underline product features effectively.
• Manage budget allocations efficiently to maximize marketing impact and ROI.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field required.
• Minimum of 3 years of marketing experience within the ERP software industry.
• Strong understanding of digital marketing tools and platforms is essential.
• Excellent communication and interpersonal skills for effective collaboration.
• Proven ability to plan and execute successful marketing campaigns.
• Strong analytical skills to interpret and act on market data insights.
• Experience with CRM and marketing automation software is advantageous.