Sr Manager Marketing - Growth 18O25

As a Senior Manager of Marketing specializing in Growth, you will play a pivotal role in driving the strategic direction and execution of marketing initiatives aimed at accelerating the growth of our brand. This position requires a dynamic and results-oriented professional with a proven track record in growth marketing, leveraging data-driven decisions to enhance market penetration and increase longevity. Your strategic insights will create innovative campaigns that resonate with target audiences and expand our company’s reach across diverse channels. With strong leadership capabilities, you will guide a team in formulating tactics to optimize customer acquisition, retention, and engagement efforts. You're expected to stay abreast of industry trends and adapt to competitive pressures to ensure our company remains at the forefront of the marketing domain.

Responsibilities

• Develop and implement data-driven marketing strategies focused on company growth.
• Spearhead growth initiatives across various digital and offline channels.
• Lead and mentor a team to achieve marketing objectives and company goals.
• Collaborate with cross-functional teams to align marketing efforts with business strategy.
• Monitor, analyze, and report on performance metrics to optimize marketing campaigns.
• Identify market trends and customer insights to improve marketing outcomes.
• Oversee budget planning and ensure cost-effective marketing operations.
• Expand brand presence and optimize customer acquisition, retention, and engagement.
• Manage relationships with external agencies and vendors for campaign execution.
• Ensure compliance with regulatory requirements and maintain brand integrity.
• Drive innovation by incorporating new tools and technologies into marketing processes.
• Provide executive updates on marketing progress, KPIs, and industry shifts.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field is required.
• A minimum of 7 years of experience in growth marketing or related areas.
• Proven track record of success in implementing data-driven growth strategies.
• Strong analytical skills and hands-on experience with marketing analytics tools.
• Excellent leadership capabilities with experience managing marketing teams.
• Ability to adapt to a fast-paced environment and manage multiple projects concurrently.
• Exceptional communication and interpersonal skills to drive cross-functional collaboration.