Head of Marketing

Head of Marketing – Automotive & Trading GroupLocation:

Location: Dubai, UAE

About the Group

A prominent regional group with a strong presence in the UAEs automotive and trading industries. The organization represents a wide range of global marques from Europe, China, Korea, and Japan, supported by a growing commercial vehicle portfolio. Built on decades of trusted partnerships and consistent market success, the group is recognized for its customer-first approach, innovative practices, and long-term growth strategy across the Middle East.

Position Overview

The group is hiring a Head of Marketing to shape and lead its marketing agenda across multiple automotive and trading businesses. This executive will be responsible for creating a powerful brand presence, driving digital and customer initiatives, and positioning the company as a market leader in both passenger and commercial segments.

Core Responsibilities

• Design and deliver a comprehensive marketing roadmap tailored to the automotive and trading landscape in the UAE.
• Launch strategic brand-building initiatives to differentiate the group’s portfolio in a competitive market.
• Lead multi-channel marketing execution across digital platforms, traditional media, sponsorships, and large-scale events.
• Oversee the digital marketing ecosystem: e-commerce, social platforms, CRM, analytics, and performance-driven campaigns.
• Enhance customer experience through engagement and retention programs that build loyalty and advocacy.
• Serve as the bridge between global brand principals and local business leaders, ensuring alignment of objectives.
• Build, empower, and guide a marketing organization capable of delivering excellence at scale.
• Establish a data-driven culture, measuring ROI and optimizing spend to maximize commercial returns.

Profile of the Ideal Candidate

• 15 years of marketing experience, with at least 10 in senior leadership roles within the automotive sector.
• Hands-on expertise in multi-brand management, particularly within OEM or regional distributor networks.
• Advanced knowledge of digital commerce, customer engagement platforms, and brand activation.
• Strong leadership and influencing skills, with the ability to engage diverse internal and external stakeholders.
• Proven success operating in the GCC/Middle East, ideally with a focus on UAE or similar markets.