Digital Marketing Executive

We are looking for a highly motivated and creative Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our company and drive growth. Key responsibilities will include creating engaging content for various digital platforms, analyzing campaign performance metrics, and optimizing strategies to increase brand awareness and customer engagement. The successful candidate will have a solid understanding of digital marketing techniques, social media platforms, and content management systems. Strong analytical skills and a passion for staying up-to-date with industry trends are essential for this role. If you are a self-starter with a drive for results, we want to hear from you. Apply now to be a part of our dynamic marketing team!

Responsibilities

• Develop and implement digital marketing campaigns to drive brand awareness and lead generation.
• Manage and optimize online advertising initiatives, including PPC campaigns and social media ads.
• Create engaging content for digital channels, such as social media, websites, and email marketing.
• Analyze campaign performance metrics and make data-driven recommendations for improvements.
• Monitor and report on web traffic and online engagement metrics.
• Collaborate with internal teams to ensure messaging consistency across all digital platforms.
• Stay up-to-date on industry trends and best practices in digital marketing to identify new opportunities for growth.
• Conduct market research to identify customer needs and preferences.
• Maintain and update company websites with relevant and engaging content.
• Support the overall marketing team in achieving company goals and objectives.

• Bachelor's degree in Marketing, Communications, Business, or related field.
• Certification in Digital Marketing (e.g. Google Analytics, Google AdWords, Facebook Blueprint).
• Proven experience in developing and implementing digital marketing strategies.
• Strong understanding of SEO, SEM, email marketing, and social media marketing.
• Excellent communication and analytical skills.