Content Writer

What Would You Do As a Content Writer

Zevo is India’s first parenting app that helps parents build real-world skills in their children.

through milestones, habits, and guided daily activities. We are looking for a versatile

Content Writer who can craft engaging, high-converting content across multiple

formats—blogs, ads, emails, scripts, and social media. This role will play a key part in

shaping Zevo’s brand voice and building meaningful connections with parents across India.

Key Responsibilities

• Performance Copy: Write ad copy, landing pages, emailers, and WhatsApp
  
  

communications that drive conversions and app downloads.

• Content Marketing: Create SEO blogs, long-form guides, and thought pieces on
  
  

parenting, child development, and real-world skills.

• Scriptwriting: Draft scripts for reels, video ads, YouTube content, and webinars
  
  

to bring Zevo’s parenting narrative to life.

• Repurposing: Repurpose content into social media posts, community updates,
  
  

and influencer-led narratives.

• Content Calendar: Build and maintain a content calendar across all channels,
  
  

ensuring consistency in voice, tone, and cadence.

• App & Product Content: Develop clear, simple, and engaging in-app content for
  
  

milestones, nudges, and parenting tips.

• Research & Trends: Stay updated on parenting trends, early learning insights,
  
  

and content formats to keep Zevo relevant and fresh.

• Collaboration: Work closely with marketing, design, influencer, and product teams
  
  

to deliver integrated campaigns.

• Editing & QA: Proofread and edit content for grammar, flow, and brand alignment.
  
  

Requirements

Requirements & Qualifications

• Experience: 1+ years of content writing experience, preferably in parenting,
  
  

edtech, D2C, or wellness sectors.

• Writing Skills: Strong storytelling, copywriting, and research skills with the ability to
  
  

adapt tone for performance vs. long-form content.

• SEO Knowledge: Working knowledge of SEO writing, keyword research, and
  
  

blog optimization.

• Creative Range: Ability to write across ads, blogs, scripts, guides, and
  
  

community content.

• Communication: Excellent written and verbal communication skills.
• Collaboration: Strong ability to work with cross-functional teams in a fast-paced
  
  

startup environment.

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