Founded in 2014 by Khadim Batti and Vara Kumar, Whatfix is a leading global B2B SaaS provider and the largest pure-play enterprise digital adoption platform (DAP). Whatfix empowers companies to maximize the ROI of their digital investments across the application lifecycle, from ideation to training to the deployment of software. Driving user productivity, ensuring process compliance, and improving user experience of internal and customer-facing applications.
Spearheading the category with serial innovation and unmatched customer-centricity, Whatfix is the only DAP innovating beyond the category, positioning itself as a comprehensive suite for GenAI-powered digital adoption, analytics, and application simulation. Whatfix product suite consists of 3 products - DAP, Product Analytics, and Mirror. This product suite helps businesses accelerate ROI on digital investments by streamlining application deployment across its lifecycle.
Whatfix has seven offices across the US, India, UK, Germany, Singapore, and Australia and a presence across 40+ countries.
Customers: 700+ enterprise customers, including over 80 Fortune 500 companies such as Shell, Microsoft, Schneider Electric, and UPS Supply Chain Solutions.
Investors: Raised a total of ~$270 million. Most recently Series E round of $125 Million led by Warburg Pincus with participation from existing investor SoftBank Vision Fund 2. Other investors include Cisco Investments, Eight Roads Ventures (A division of Fidelity Investments), Dragoneer Investments, Peak XV Partners, and Stellaris Venture Partners.
With over 45% YoY sustainable annual recurring revenue (ARR) growth, Whatfix is among the “Top 50 Indian Software Companies” as per G2 Best Software Awards.
Recognized as a “Leader” in the digital adoption platforms (DAP) category for the past 4+ years by leading analyst firms like Gartner, Forrester, IDC, and Everest Group.
The only vendor recognized as a Customers’ Choice in the 2024 Gartner® Voice of the Customer for Digital Adoption Platforms has once again earned the Customers’ Choice distinction in 2025. We also boast a star rating of 4.6 on G2 Crowd, 4.5 on Gartner Peer Insights, and a high CSAT of 99.8%
Highest-Ranking DAP on 2023 Deloitte Technology Fast 500™ North America for Fourth Consecutive Year
Won the Silver for Stevies Employer of the Year 2023 – Computer Software category and also recognized as Great Place to Work 2022-2023
Only DAP to be among the top 35% companies worldwide in sustainability excellence with EcoVadis Bronze Medal
On the G2 peer review platform, Whatfix has received 77 Leader badges across all market segments, including Small, Medium, and Enterprise, in 2024, among numerous other industry recognitions.
Experience: 4+ Years
Job Summary:
We are seeking an experienced Salesforce Developer with strong expertise in Sales Cloud and CPQ. The ideal candidate will be responsible for designing and customizing CPQ features to align with evolving business requirements, migrating legacy automation to Flows, and ensuring system scalability, performance, and robustness. This role involves a mix of development, customization, and administration to maintain a clean and efficient Salesforce environment.
Key Responsibilities
Design, develop, and enhance features in Salesforce Sales Cloud and CPQ to meet business needs
Customize Salesforce CPQ (bundles, product rules, pricing, approvals) to optimize the quoting process
Migrate existing Process Builder automations to Salesforce Flows using best practices
Perform system cleanup and optimization to ensure stability and maintainability
Troubleshoot and resolve bugs, performance issues, and usability challenges
Implement minor configuration changes (objects, fields, flows, validation rules, permissions)
Create, manage, and optimize standard reports and dashboards for business stakeholders
Collaborate with cross-functional teams to gather requirements and deliver scalable solutions
Follow Salesforce best practices, including single-trigger frameworks, reusable Apex, and design patterns
Requirements:
Proven experience with Salesforce Sales Cloud and Salesforce CPQ (minimum 3+ years in CPQ)
Strong expertise in Flows, Apex, Lightning Web Components (LWC), and Triggers
In-depth understanding of Salesforce CPQ features such as product bundles, discounting, price rules, quote templates, and approvals
Solid experience in Salesforce Administration (objects, fields, validation rules, page layouts, permissions, sharing, data management)
Strong problem-solving and debugging skills with a focus on building scalable solutions
Experience with system cleanup, optimization, and performance improvements
We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast & Scale Fast; No Hierarchies for Communication; Deep Dive & Innovate; Trust, Do it as you own it;
We are an equal opportunity employer and value diverse people because of and not in spite of the differences. We do not discriminate on the basis of race, religion, color, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status
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