Content Writer

One of Indias fastest growing consumer health platforms -- Clinikally -- is looking for a Content Writer to join our Digital Marketing team and enrich our platform with new blog posts, guides and relevant copywriting as required. Your work will span a broad array of our content positioning, covering brand/product information, usage routines and key callouts across a wide assortment of products

Responsibilities

• Write original copy and edit content for a range of products and communication materials including emailers, dedicated landing pages and curated category destinations
• Present copy concepts and final deliverables to the internal team, revise and rework as per feedback with the objective of delivering highly on consumer resonance
• Work closely with on-site category merchandisers to conceptualize and roll out category building initiatives
• Actively work with the Marketing/Category team to track and ensure effectiveness of campaigns/properties
• Research industry-related topics, with reference to Skin & Hair Care (combining online sources, interviews and studies) and discuss them with top dermatologist.
• Write clear marketing copy to promote our products/services, like a Sunscreen or Vitamin C Serum while ensuring all round consistency
• Conduct simple keyword research and use SEO guidelines to increase web traffic
  
  

• Social media or content marketing experience a plus
• Bachelors degree in journalism, English, communications, or related discipline
• Strong oral and written communication skills
• Ability to work independently and with a team to meet deadlines
• Be highly creative and imaginative, and curious about clients products or services
• Be able to work under pressure and manage workloads effectively
• Be highly self-motivated and well organised
• Be skilled in writing clear, concise and grammatically correct copy