Social Media Executive (225-901)

As a Social Media Executive, you will play a crucial role in representing our brand across various social media platforms. Your primary responsibility is to create and manage engaging content that resonates with our audience, enhances brand awareness, and drives website traffic. You will be the voice of our company on social media, interacting with our community, monitoring trends, and analyzing data to improve our strategies. Working closely with the marketing team, you will design social media campaigns, develop creative content calendars, and ensure that our brand's voice and values are consistently reflected in all communications. This dynamic role requires a proactive individual with a deep understanding of social media platforms, excellent communication skills, and the ability to adapt to fast-changing environments. If you are passionate about social media and eager to make a significant impact, we invite you to join our team.

Responsibilities

• Develop and implement social media strategies to align with business goals.
• Create, schedule, and publish engaging content across various social media platforms.
• Monitor and respond to comments, messages, and discussions in a timely manner.
• Analyze social media metrics to track engagement and performance of campaigns.
• Collaborate with marketing and creative teams to produce stunning visual content.
• Stay up-to-date with the latest social media best practices and technologies.
• Manage social media advertising budget and optimize ad performances.
• Conduct competitor analysis and audience research to inform content strategy.
• Organize live broadcasts and interactive sessions to boost community involvement.
• Work with influencers and brand ambassadors to widen reach and brand presence.
• Generate weekly and monthly reports on social media performance and ROI.
• Ensure the consistent voice and values of the brand are represented online.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in a social media executive or similar role.
• Strong understanding of major social media platforms and their offerings.
• Excellent verbal and written communication skills with attention to detail.
• Ability to analyze metrics and adjust strategies to improve content performance.
• Creative thinker with strong organizational and time management skills.
• Experience with social media management tools and analytics platforms.