Social Media Executive 21O25

We are seeking a driven and creative Social Media Executive to join our team. As a Social Media Executive, you will be responsible for managing our company’s social media presence, creating captivating content, and engaging with our community online. Your role will involve working closely with the marketing team to develop strategies that enhance brand visibility and customer engagement. The ideal candidate should have a strong understanding of social media platforms, excellent communication skills, and a knack for creating compelling content that resonates with our audience. This is an excellent opportunity for someone passionate about social media and looking to make a significant impact on our digital marketing efforts.

Responsibilities

• Develop and implement social media strategies to align with business goals.
• Create, curate, and manage published content across all social media platforms.
• Monitor social media channels and respond to customer inquiries and comments.
• Analyze social media metrics to gauge success and optimize strategy effectiveness.
• Collaborate with the marketing team to ensure brand consistency in all posts.
• Design and execute social media campaigns to increase brand awareness and engagement.
• Manage social media advertising budgets and monitor campaign performance.
• Keep up to date with the latest social media trends and best practices.
• Coordinate with influencers and other brand ambassadors for collaborative promotions.
• Track and report on social media performance using analytical tools.
• Manage social media calendar and ensure regular posting schedules are met.
• Assist in the development of content marketing plans and social media KPIs.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Proven work experience as a Social Media Executive or similar role.
• In-depth knowledge of various social media platforms and their analytics tools.
• Strong ability to write engaging content for social media audiences.
• Excellent communication skills, both written and verbal, for diverse audiences.
• Proficiency in using social media management and scheduling tools effectively.
• Strong analytical skills to interpret data and make strategic decisions.