Social Media Content Strategist (225-615)

As a Social Media Content Strategist, you will play a crucial role in driving our brand's digital presence and engagement across various social media platforms. You will be responsible for developing, implementing, and managing creative content strategies that align with our marketing and business goals. This dynamic position requires a deep understanding of social media trends, content creation, and audience engagement. You will collaborate with cross-functional teams to create cohesive and innovative strategies that improve brand awareness and boost community interaction. Your analytical skills will be vital in measuring the success of social media initiatives and refining strategies for optimal results. Join us to make an impactful contribution to our online marketing efforts and engage a broad, diverse audience effectively.

Responsibilities

• Develop and implement comprehensive social media content strategies aligned with business goals.
• Create engaging and original content tailored for different social media platforms.
• Manage the content calendar and ensure deadlines for each platform are met consistently.
• Collaborate with marketing, design, and sales teams for integrated campaigns.
• Analyze social media metrics and assess the success of content strategies regularly.
• Stay up-to-date with current social media trends, tools, and best practices.
• Engage with the online community and respond to queries in a timely manner.
• Develop and maintain brand voice and tone across all social media channels.
• Identify and establish partnerships with key influencers and industry partners.
• Prepare and present reports on content performance and social media engagement.
• Conduct competitor research and analysis to enhance content strategy effectiveness.
• Continuously improve by capturing and analyzing appropriate social data insights.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field required.
• Minimum of 3 years experience in social media strategy or digital marketing.
• Proven track record of successful social media campaigns and content creation.
• Strong knowledge of current social media platforms and digital marketing trends.
• Excellent communication and interpersonal skills are essential for this role.
• Ability to manage multiple projects simultaneously while adhering to deadlines.
• Experience with various analytics tools and performance metrics evaluation.