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Job Description
The Revenue Analyst is an integral force in maximizing the hotel’s revenue potential. This role is dedicated to interpreting market trends, refining pricing strategies, and delivering data-driven insights that guide strategic decision-making. By balancing numbers with vision, the analyst ensures that every revenue stream - Rooms, F&B, and beyond - operates in harmony to elevate overall performance.
Key Responsibilities
Revenue Strategy Implementation
Execute and oversee all revenue management processes, ensuring the hotel’s strategy is translated into daily operational decisions.
Update forecasts, room inventory plans, and group quotations while proactively alerting the GM and Operational Team when market conditions diverge from strategy.
Revenue Performance Analysis
Conduct daily, weekly, and monthly reviews of revenue performance across all streams, including Rooms and F&B.
Provide actionable insights and recommendations to optimize pricing, packages, and yield, ensuring maximum total revenue.
Market Intelligence & Competitor Monitoring
Track and analyze competitor pricing, promotions, and market trends to anticipate shifts in demand.
Use market insights to adjust pricing strategies and forecast occupancy, F&B covers, and meeting lounge demand.
Dynamic Pricing & Promotion Management
Assist in developing and implementing dynamic pricing models for Rooms, F&B outlets, and special events.
Recommend and evaluate seasonal promotions, packages, and offers to capture revenue opportunities.
Track campaign effectiveness and adjust strategies based on performance analysis.
Cross-Departmental Collaboration
Work closely with Reservations, Sales, Finance, and F&B teams to ensure pricing, forecasting, and inventory strategies are aligned with overall business objectives.
Facilitate communication between departments to ensure all teams understand revenue strategies and expected outcomes.
Forecasting & Budgeting Support
Develop accurate forecasts for occupancy, average daily rate (ADR), revenue per available room (RevPAR), and F&B revenue streams.
Support the preparation of the annual revenue budget, business plan, and ongoing financial projections.
Analyze historical data, seasonality, and market trends to inform planning and growth opportunities.
F&B Revenue Optimization
Monitor and analyze all F&B revenue streams – Senses restaurant, room service, and meetings to identify opportunities for pricing adjustments, menu optimization, and package creation.
Forecast restaurant covers, room service revenue, and meeting demand to ensure profitability and operational efficiency.
Collaborate with F&B leadership and Sales to align menus, promotions, and event pricing with market demand and guest expectations.
Distribution Channel Management
Optimize all sales and distribution channels, including OTAs, direct bookings, and corporate accounts, to maximize revenue and visibility.
Ensure accurate rate loading, package implementation, and communication to Reservations, Front Office, Accounting, and other operational teams.
Contract & Group Management
Analyze group and corporate contracts, including rates, allotments, and room blocks, to ensure profitability before renewal.
Evaluate potential group business and quote appropriately, balancing yield with strategic occupancy goals.
Reporting & KPI Tracking
Prepare and present comprehensive revenue reports highlighting performance against KPIs and strategic targets.
Monitor internal and external indicators such as RevPAR, market share, and F&B revenue performance, providing recommendations for timely corrective action.
Continuous Improvement & Strategic Insight
Collaborate closely with ACCOR on RFPs and CVENT, streamlining processes and enhancing efficiency, while maximizing sales opportunities. Ensure that, through this partnership, our property is positioned as a preferred choice, earning priority and trust among clients.
Identify opportunities to enhance revenue management processes, systems, and reporting.
Act as a trusted advisor to management, providing insights that influence broader strategic decisions.
Additional Information
Additional Information
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
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