Assistant Marketing Manager (225-1001)

The Assistant Marketing Manager plays a crucial role in the development and execution of marketing strategies within the organization. This position requires a dynamic individual who can work closely with the Marketing Manager and other team members to implement effective marketing campaigns that align with the company’s goals. The Assistant Marketing Manager is responsible for overseeing various aspects of marketing operations including market research, product promotion, and brand management. Strong communication and organizational skills are essential as this role involves collaborating with cross-functional teams and external partners. The ideal candidate will have a passion for marketing and possess innovative thinking to drive the brand forward in a competitive marketplace.

Responsibilities

• Assist in the development and implementation of marketing strategies and plans.
• Conduct market research to identify trends and assess market conditions.
• Coordinate with creative teams to develop compelling marketing materials.
• Monitor and analyze the performance of marketing campaigns using various metrics.
• Collaborate with sales and product teams to align marketing activities with business objectives.
• Manage administration of marketing projects to ensure timely execution and delivery.
• Oversee social media and content marketing efforts to increase brand awareness.
• Support the organization and execution of promotional events and product launches.
• Liaise with external agencies and vendors to assure high-quality marketing outputs.
• Prepare reports on marketing campaign performance and suggest improvements.
• Maintain marketing databases and manage contact information accurately.
• Stay updated with industry news and emerging marketing strategies and technologies.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field required.
• Minimum of 3 years of experience in marketing or related field preferred.
• Strong understanding of current digital marketing trends and techniques.
• Excellent written and verbal communication skills are essential.
• Proven ability to manage multiple projects and meet deadlines effectively.
• Experience with marketing analytics tools to track campaign performance.
• Strong analytical skills for interpreting data and making informed decisions.
• Creative ability to design and implement innovative marketing strategies.