Marketing Executive (225-703)

As a Marketing Executive, you will play a pivotal role in driving the company's marketing efforts and strategy execution. You will be responsible for creating, implementing, and measuring the success of various marketing campaigns and initiatives. Your focus will be on increasing brand awareness, generating leads, and enhancing our market presence. You will work closely with different teams to ensure alignment with organizational goals and will report to the Marketing Manager. This role requires a creative and analytical thinker with strong communication skills and a passion for marketing. An understanding of current market trends and the ability to adapt to new marketing tools and technologies is crucial.

Responsibilities

• Design and execute comprehensive marketing campaigns to meet company objectives.
• Collaborate with sales teams to align marketing strategies with sales goals.
• Monitor and report on the effectiveness of marketing strategies and campaigns.
• Develop and maintain relationships with media outlets and other third-party vendors.
• Conduct market research to identify trends and opportunities for the company.
• Create engaging content for digital and traditional marketing channels.
• Manage social media platforms to boost engagement and follower growth.
• Oversee the production of marketing materials and collateral.
• Maintain and manage marketing budgets, ensuring cost-efficient resource use.
• Coordinate and at times lead product launches and promotional events.
• Stay updated with the latest marketing technologies and competitive landscape.
• Ensure brand consistency through various marketing platforms and channels.

Requirements

• Bachelor's degree in Marketing, Business, or related field required.
• Minimum of two years of experience in a marketing role preferred.
• Strong understanding of marketing principles and up-to-date techniques.
• Proficient in using marketing software and digital marketing platforms.
• Exceptional communication and interpersonal skills are essential.
• Creative and analytical mindset with problem-solving capabilities.
• Ability to work collaboratively in a team and manage multiple projects.
• Experience with social media management and content creation tools.
• Strong organizational skills and attention to detail are critical.