Wio Bank
United Arab Emirates
25th June 2025
2506-2313-7
✍️ Ready to Write the Future of Banking?
Are you a wordsmith who can turn complex ideas into crisp, clever copy? Do you thrive in fast-paced environments where tone, timing, and creativity matter? If so, we’ve got the perfect role for you.
Wio Bank, the UAE’s leading digital bank, is looking for a native English-speaking Copywriter to bring our brand voice to life—across every screen, message, and moment. From product launches to marketing campaigns and everything in between, you’ll help shape how Wio communicates with the world.
📣 What You’ll Be Doing:
🔹 Craft compelling, on-brand copy for campaigns, product messaging, social media, in-app comms, emails, web, video scripts, and even internal updates.
🔹 Elevate and edit existing content to align with Wio’s voice: smart, simple, and optimistic.
🔹 Partner with cross-functional teams—marketing, product, legal, compliance, design, and more—to deliver messaging that resonates.
🔹 Support the full customer journey with clear, engaging content—from acquisition to engagement and support.
🔹 Keep a finger on the pulse of fintech, banking, and digital communication trends to ensure Wio stays fresh, relevant, and forward-thinking.
💡 What You’ll Bring:
✅ Native English speaker with 3+ years of copywriting experience in creative agencies, fintech, or tech environments.
✅ Strong conceptual thinker and storyteller with exceptional writing and editing chops.
✅ Confident working across a range of formats and channels—from punchy headlines to long-form storytelling.
✅ Skilled at turning complex topics into easy, engaging reads.
✅ Experienced in working with brand tone and voice guidelines.
✅ Familiar with SEO best practices and digital performance principles.
✅ A strong communicator and team player who loves feedback and collaboration.
💼 Why This Role Rocks:
✨ Be part of a fintech brand that’s rewriting the rules of banking in the MENA region.
✨ Work alongside a diverse, high-energy team that believes in big ideas and bold execution.
✨ Enjoy hybrid working, generous time off, private health & life insurance, and more.
🎯 Sound Like Your Type of Role?
If you’ve got a sharp pen, a sharp mind, and a passion for words that move people—we want YOU. Apply now and help us craft the voice of Wio.
Role Level: | Mid-Level | Work Type: | Full-Time |
---|---|---|---|
Country: | United Arab Emirates | City: | Abu Dhabi |
Company Website: | http://wio.io | Job Function: | Content Writing & Copywriting |
Company Industry/ Sector: |
Banking and Financial Services |
Born to back you
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