Marketing Communications Executive

Creatives & Collateral Development

• Collaborate with creative agencies, graphic designers, and content partners to deliver high-quality marketing materials, including brochures, promotional literature, digital creatives, and multimedia content.
• Own complete responsibility for the design and development of:
• Marketing and communication materials across media
• Creative assets for new product launches
• Packaging design for new and existing products
• Internal campaign communication and collaterals
• Market brand visibility creatives (dealer boards, signages, posters, retail collages, etc.)
• Multimedia content, gif videos and other videos for various promotional purposes
• Impactful powerpoint presentations
• Maintain and manage a centralized artwork repository to ensure version control, easy access, and brand consistency.
• Plan and line up jobs with creative agencies, ensuring timely briefing, approvals, and delivery aligned to business priorities.
  
  

• Develop and manage engaging written content for internal and external use, including success story emailers, newsletters, PR articles, and case studies.
• Coordinate internal communication releases via emailers, intranet, or print formats in alignment with key initiatives and milestones.
  
  

• Identify branding opportunities and coordinate with internal teams and vendors to plan and execute visibility initiatives.
• Drive planning and execution of dealer boards, signage, and retailer branding programs across India.
• Monitor implementation quality and ensure adherence to brand guidelines at all customer touchpoints.
  
  

• Develop communication, newsletter, collateral and merchandise for Channel Partners
• Handle communication release via emailers, WhatsApp to channel partners and other stakeholders
  
  

• Lead the planning and execution of events, exhibitions, product activations, and customer meets.
• Coordinate with event agencies, vendors, and internal stakeholders for smooth on-ground execution.
• Develop supporting promotional content, event kits, and giveaways aligned to event themes.
• Track event impact, collect feedback, and drive continuous improvement for future campaigns.
  
  

• Identify, evaluate, and develop new vendors for marketing merchandise, product sample kits, POSM, and visibility materials.
• Manage end-to-end procurement, quality checks, cost negotiation, and delivery tracking for merchandise and branding materials.
• Ensure timely execution and adherence to brand quality standards across all marketing collaterals.
  
  

• Experience in marketing communications and creative development, content writing, event execution.
• Experience working with creative agencies, content creators, event planners, and merchandise vendors.
• Strong understanding of design, brand consistency, and execution planning.
• Excellent written and verbal communication skills.Familiarity with digital tools for artwork management, campaign tracking, or creative workflows is a plus.
• Proficiency in Canva is preferred; must have hands-on expertise in MS Office tools including PowerPoint, Word, and Excel