Content writer and strategist (225-915)

We are seeking a creative and detail-oriented Content Writer and Strategist to join our dynamic team. In this role, you will be responsible for crafting compelling content that aligns with our brand’s voice and engages our target audience across various platforms. As a strategist, you will develop content plans that meet our business objectives and drive engagement and conversions. You will work closely with cross-functional teams to ensure consistency and effectively communicate our brand’s message. The ideal candidate will have a strong background in content creation, excellent writing skills, and the ability to think strategically about content opportunities and needs. If you are passionate about storytelling, have a keen eye for detail, and are driven by results, we would love to hear from you.

Responsibilities

• Develop and execute content strategies that align with business goals and objectives.
• Create engaging and original content across various platforms and channels.
• Conduct thorough research to ensure content accuracy and relevance to target audiences.
• Collaborate with designers and other team members to produce high-quality multimedia content.
• Analyze content performance and optimize strategies based on data-driven insights.
• Edit and proofread content to ensure clarity and consistency in brand messaging.
• Stay updated on industry trends to inform content creation and strategy adjustments.
• Manage content calendars to ensure timely delivery of content across all channels.
• Engage with audiences through social media to increase brand awareness and loyalty.
• Develop creative ideas for new content types and formats to expand reach and engagement.
• Measure the impact of content strategies and report findings to executive leadership.
• Work with marketing teams to integrate content with overall marketing initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Proven experience in content writing and strategy development for diverse audiences.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to manage multiple projects simultaneously and meet tight deadlines effectively.
• Strong understanding of SEO principles and content optimization techniques.
• Experience with content management systems and basic HTML and CSS skills.
• Outstanding communication and collaboration skills with a team-oriented approach.