Marketing Executive (225-801)

As a Marketing Executive, you will play a pivotal role in crafting and executing marketing strategies that elevate our brand presence and drive growth. You will be expected to identify market trends, consumer behavior, and opportunities to enhance the company's market share. Your role will involve collaboration with cross-functional teams to develop creative marketing campaigns that resonate with our target audience. You will also be responsible for analyzing the success of marketing initiatives and making data-driven decisions to optimize future strategies. This is an exciting opportunity for a dynamic and motivated marketing professional eager to make a significant impact in a fast-paced and innovative environment.

Responsibilities

• Develop comprehensive marketing plans tailored to company goals and objectives.
• Conduct in-depth market research to identify trends and consumer insights.
• Create and execute innovative marketing campaigns to increase brand awareness.
• Collaborate with design teams to produce captivating promotional materials.
• Manage and optimize digital marketing strategies across various platforms.
• Analyze marketing campaign performance and provide actionable insights.
• Handle public relations activities and media communications effectively.
• Coordinate with sales teams to align marketing strategies with sales goals.
• Monitor competitor activities and devise strategies to maintain a competitive edge.
• Organize and oversee company events, exhibitions, and promotional activities.
• Manage the marketing budget and ensure resources are used judiciously.
• Report to management on the progress of marketing efforts and future plans.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field.
• Proven experience in a marketing role, preferably in a similar industry.
• Strong understanding of marketing principles and best practices.
• Proficient in digital marketing tools and analytics platforms.
• Excellent communication and interpersonal skills for effective collaboration.
• Creative thinker with the ability to develop innovative marketing strategies.
• Strong project management skills to manage multiple initiatives simultaneously.