Content Design Associate (225-914)

The Content Design Associate plays a critical role in creating impactful and engaging content that resonates with target audiences and conveys the brand message effectively. This position requires a creative thinker with strong visual and written communication skills, capable of producing content for various platforms such as websites, social media, and print. The ideal candidate will have a keen eye for detail and the ability to understand brand aesthetics and tone. They should be adept at using design software tools to create compelling layouts and graphics, all while meeting project deadlines. The Content Design Associate should also be able to collaborate closely with cross-functional teams to ensure content aligns with overall strategic goals and brand guidelines.

Responsibilities

• Collaborate with marketing and communication teams to create design concepts that align with brand strategy.
• Design visually appealing graphics, layouts, and content for various digital platforms and printed materials.
• Develop creative templates and ensure their accessibility and adaptability across different media.
• Conduct research on industry trends to ensure content innovation and market relevance.
• Assist in the creation and management of content calendars to ensure timely delivery of projects.
• Ensure that all content produced is on-brand, consistent in terms of style, quality, and tone of voice.
• Review and edit content from cross-functional team members to ensure quality and alignment with brand guidelines.
• Coordinate with photographers, illustrators, and other third-party vendors to acquire necessary assets.
• Utilize feedback from peers and leaders to improve and optimize content and design strategies.
• Manage multiple projects simultaneously, prioritizing tasks as needed to meet deadlines.
• Contribute creative ideas to meetings and brainstorming sessions with team members.
• Track content performance using analytics tools and adjust strategies to improve engagement.

Requirements

• Bachelor’s degree in Design, Marketing, Communications, or a related field.
• Proven experience in content creation and visual design for digital and print media.
• Proficiency in design software such as Adobe Creative Suite, particularly Photoshop and Illustrator.
• Excellent written and verbal communication skills, with a strong grasp of grammar.
• Ability to work independently and collaboratively in a fast-paced environment.
• Strong project management skills with emphasis on attention to detail and meeting deadlines.
• Familiarity with web design principles and multimedia content creation.
• Capability to absorb and apply constructive criticism from peers and management.
• Proficiency in HTML and CSS is an added advantage.