Social Media Coordinator (225-831)

A Social Media Coordinator plays a crucial role in the communication strategies of a company or organization. This position requires a dynamic individual who can create and maintain a strong online presence, manage multiple social media platforms, and engage with a target audience effectively. The Social Media Coordinator works closely with the marketing and content teams to develop creative ways of promoting brand identity and increasing engagement. By analyzing audience interactions, trends, and community management, this individual is responsible for crafting posts, tracking performance, and staying updated on emerging digital communication trends. This position demands a creative thinker with excellent communication skills and a keen eye for detail.

Responsibilities

• Develop and implement social media content strategies to enhance brand awareness.
• Manage and oversee social media content across various platforms daily.
• Engage and interact with followers to foster community growth and dialogue.
• Collaborate with marketing teams to align social media content with broader campaigns.
• Monitor SEO and user engagement, and suggest content optimization as needed.
• Stay informed about trends and updates within the industry’s social media landscape.
• Create compelling content, including text posts, videos, and images for use on social media.
• Track and analyze the performance of posts and campaigns to measure success.
• Respond swiftly to any inquiries or issues raised via social media platforms.
• Schedule and coordinate the timing of posts to maximize reach and engagement.
• Develop and maintain partnerships with key influencers and other brands.
• Report on feedback and online reviews, suggesting improvements for future strategies.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven work experience as a Social Media Coordinator or similar role.
• Excellent verbal and written communication skills are essential.
• Hands-on experience with content management systems and design tools.
• Deep understanding of various social media platforms and their analytics tools.
• Ability to deliver creative content ideas that align with business objectives.
• Strong organizational skills with the ability to manage multiple projects simultaneously.