Social Media Editor Ahlan

Are you social media obsessed? Looking to break new ground in the social-first news and entertainment space?

ITP Media Group is looking for an ambitious Social Media Editor to join its social-first, mobile-first consumer media brand, Ahlan.

Based out of ITP’s Dubai office, this role will be responsible for publishing daily content reacting to local news, trends and happenings, with a fun, playful approach, with a focus on building an engaged, active audience and a growing community.

Key responsibilities

• Create and post daily and hourly content across the brand’s Instagram, TikTok, X and Facebook accounts.
  
• With the Editor, devise a strategy and schedule for each platform, keep and deliver an always-on content calendar.
  
• Deliver consistent audience and engagement growth across the brand’s social and digital platforms.
  
• Ensure daily content goals are met, and content is posted quickly and accurately.
  
• Ensure content posted works towards the brand’s audience and engagement goals, promoting interaction and reaction.
  
• Identify the best platform for a particular piece of content, deliver it creatively and to a high standard.
  
• Identify new social trends and jump on them, quickly identifying how to make them work for the brand.
  
• Regularly monitor user behaviours and algorithm changes, and use those learnings inform future planning.
  
• Alongside the Editor, plan, keep and execute a social media calendar.
  
• Provide daily and weekly reports to the Editor on performance, regularly analysing and refining approach for best results.
  
• Work with the Editor to ensure ALL content reflects overall content / editorial strategy.
  
• Contribute to the brand’s annual and seasonal calendar of events, collaborating with the events team to deliver exciting, cohesive, quality activations that add value to the brand and its audience.
  
• Occasionally attend events outside of regular office hours.
  
  

What we’re looking for in a candidate

• Ambitious and a natural optimist.
  
• Data driven and excited by analytics.
  
• In-depth knowledge of, and passion for social and digital content creation.
  
• Creative – across everything from social visuals to overcoming challenges.
  
• Superb organisational and communication skills.
  
• Excellent grasp of social trends and best practice.
  
• Experience across a wide range of social media platforms and reporting.
  
• Confidence going out and about, shooting video on smartphones to create killer social content.
  
• Ability to self-supervise and meet deadlines.
  
• Languages: Fluent in spoken English, Arabic a plus.