SEO Manager (225-703)

As an SEO Manager, you will play a crucial role in enhancing our digital presence by developing, implementing, and managing strategies that increase our website's visibility on search engines. You will collaborate closely with various teams to ensure that content is optimized to engage target audiences and meet their search intent. Your role will involve a mix of strategic planning, team leadership, and hands-on optimization tasks. You should possess a deep understanding of current SEO trends, algorithms, and best practices, as well as a proven track record of successful SEO management. This position requires creativity, analytical skills, and the ability to translate complex data into actionable plans to drive growth. If you are passionate about digital marketing and possess a strategic mindset to execute scalable SEO strategies, this role is for you.

Responsibilities

• Develop and implement effective SEO strategies tailored to achieve business objectives.
• Conduct in-depth keyword research to guide content teams and inform optimization.
• Monitor and analyze website traffic and search engine rankings to assess performance.
• Collaborate with content creators to optimize pages for maximum search visibility.
• Stay abreast of both white hat and black hat SEO strategies to avoid penalties.
• Oversee the management of SEO budgets and cost-effective campaigns.
• Identify and rectify technical SEO issues on the website to ensure optimal performance.
• Prepare and present reports on campaign performance and progress to stakeholders.
• Lead outreach efforts to build high-quality inbound links from authoritative sites.
• Train and mentor junior team members on best SEO practices and tools.
• Work with PPC and other marketing professionals to align search optimization efforts.
• Evaluate emerging SEO technologies and industry developments for potential leverage.

Requirements

• Bachelor's degree in Marketing, Digital Media, or a related field is preferred.
• Proven experience as an SEO Manager or similar role in a digital agency.
• Comprehensive understanding of Google Analytics, Search Console, and SEO tools.
• Demonstrable ability to analyze analytical data and implement improvements.
• In-depth knowledge of ranking factors, search engine algorithms, and industry trends.
• Excellent communication skills with the ability to convey complex ideas clearly.
• Strong leadership skills with the ability to manage and motivate a team effectively.