Marketing Executive (225-904)

As a Marketing Executive, you will play a pivotal role in shaping and executing marketing strategies that drive brand visibility, customer engagement, and lead generation. You will be responsible for crafting creative marketing campaigns, analyzing market trends, and contributing to the strategic direction of the overall marketing plan. Collaborating closely with sales, product development, and design teams, you will ensure that all marketing initiatives align with the company's brand values and business objectives. Your innovative ideas, digital marketing expertise, and strong communication skills will be crucial in helping the company achieve its growth targets and enhance its competitive edge in the market.

Responsibilities

• Develop and execute comprehensive marketing campaigns aligned with business strategies.
• Collaborate with cross-functional teams to tailor marketing efforts effectively.
• Analyze market trends and competitor activities to identify opportunities.
• Manage social media platforms to engage and expand the target audience.
• Create engaging content that resonates with the target audience and strengthens brand messaging.
• Oversee the production of marketing materials, ensuring brand consistency across all channels.
• Coordinate with external agencies and vendors for various marketing projects and events.
• Monitor and report on marketing campaign performance using analytics tools.
• Conduct market research to understand customer preferences and feedback.
• Assist in planning and executing product launches and promotional events.
• Ensure all marketing communications comply with industry regulations and standards.
• Contribute to budget planning and resource allocation for marketing activities.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in creating and implementing successful marketing strategies.
• Strong understanding of digital marketing tools and techniques.
• Excellent written and verbal communication skills, with attention to detail.
• Ability to analyze data and translate findings into actionable insights.
• Proficiency in using marketing analytics software and social media platforms.
• Creative thinking with the ability to contribute innovative marketing ideas.