Marketing Executive (225-727)

As a Marketing Executive, you will be at the forefront of our company's growth and image-building activities. You will play a crucial role in developing and executing marketing strategies that align with business objectives and enhance our brand's visibility and credibility. Your expertise will guide content creation, campaign execution, market research, and customer engagement initiatives. With the ever-evolving market landscape, your innovative approach and analysis will be instrumental in driving our marketing efforts and ensuring they resonate well with the target audience. The position offers a dynamic work environment and requires a blend of strategic thinking and hands-on execution capabilities.

Responsibilities

• Develop and execute innovative marketing strategies to achieve business goals.
• Coordinate with cross-functional teams to ensure cohesive brand messaging across channels.
• Create engaging content for various platforms, including web, social media, and email.
• Conduct market research to identify trends and opportunities for growth.
• Analyze campaign performances and provide insights for improvement and optimization.
• Manage the marketing budget effectively to maximize ROI on all marketing activities.
• Build and maintain relationships with external partners, vendors, and agencies.
• Oversee the design and production of marketing materials and collateral.
• Organize and participate in marketing events to increase brand awareness.
• Ensure compliance with industry regulations and maintain brand integrity.
• Collaborate with sales teams to develop lead generation strategies and tracking.
• Monitor and report on competitor activity, providing strategic recommendations.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field is required.
• At least 2-4 years of experience in a marketing role is essential.
• Strong understanding of marketing principles and industry best practices.
• Proven ability to manage and execute multiple projects simultaneously.
• Excellent written and verbal communication skills are mandatory.
• Familiarity with digital marketing tools and platforms such as Google Analytics.
• Creative thinking with strong problem-solving and analytical skills.