Klaviyo Specialist - Freelance Remote

Department: Support & Leadership

Location: Global+

Compensation: $6.00 / hour

Description

About the Client
A US-based multi-brand e-commerce retailer operating boutiques across women’s fashion, children’s apparel, and outdoor lifestyle. They sell on Shopify and rely on Klaviyo for lifecycle marketing and revenue growth. The team values data-driven decision making, brand consistency, and frequent campaign execution.

Why does this role exist?
The business needs a true Klaviyo expert who can implement audit recommendations, build new flows from scratch, and take ownership of multi-store email operations. With limited internal bandwidth and technical constraints, they’re hiring someone who can quickly improve lifecycle automation, list health, and deliverability while driving measurable revenue impact. This role exists to transform email into a consistent, scalable growth channel across all brands.

The Impact you’ll make

Lifecycle Automation (Flows)

• Build net-new flows end-to-end (welcome, browse abandon, cart abandon, checkout abandon, post‑purchase, winback, re-engagement) with triggers, filters, and branching logic
• Implement audit recommendations and rebuild/optimize existing automations across brands
• Configure event properties, dynamic content, conditional splits, and profile/property updates

Campaign Operations

• Plan, segment, create, schedule, and send daily campaigns across multiple stores
• Maintain a cross-brand email/content calendar with testing plans and send cadence
• Leverage Magic AI Tool and Grammarly to draft, refine, and QA content while preserving brand voice

List Health, Growth, and Deliverability

• Establish engagement windows, suppress unengaged contacts, and run ongoing list cleaning
• Design and optimize signup forms/flows, capture points, and growth tactics to improve acquisition vs. churn
• Enforce deliverability best practices (sender reputation, authentication, warm-ups, sunsetting, complaint/bounce control)

Data, Testing, and Reporting

• Set up and interpret A/B tests (subject, content, send time, offers, flow logic)
• Monitor key metrics (open/click rates, conversions, revenue attribution) and iterate weekly
• Provide clear, actionable weekly summaries and cross-brand insights to inform future strategy

Cross-Brand Collaboration and Governance

• Ensure consistent brand standards, modular templates, and reusable assets across The Swank Company, Posh Tots, and Escape Outdoors
• Partner with the team to align promos, launches, and seasonal moments with lifecycle and campaign plans
• Maintain tight Shopify–Klaviyo integration hygiene and data mapping
  
  

Skills, Knowledge and Expertise

Required:

• Proven Klaviyo expertise, including building complex flows from scratch (not just editing)
• Hands-on list hygiene and deliverability management (suppression, sunsetting, re-engagement, best practices)
• Strong Shopify–Klaviyo integration knowledge (events, properties, triggers, catalog/product data)
• Advanced segmentation, testing (A/B), and performance reporting for multi-brand e-commerce
• Ability to implement audit recommendations independently with minimal guidance
• WFH Set-Up:
  • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
  • Internet speed of at least 40MBPS
  • Headset with an extended mic that has noise cancellation and a webcam
  • Back-up computer and internet connection
  • Quiet, dedicated workspace at home

Your Superpowers:

• Technical: Klaviyo flows, segments, signup forms, conditional logic, dynamic content, UTM/revenue attribution, deliverability, Shopify events/data, HTML email template QA; use of Magic AI Tool and Grammarly
• Analytical: Test design, metrics interpretation, iteration for revenue and engagement lift
• Operational: Calendar management, process documentation, template systems, multi-store orchestration
• Soft skills: Ownership mindset, proactive problem solving, clear communication, brand sensitivity, meticulous QA and attention to detail

You should apply if...

• You’re the Klaviyo expert in the room and love building high-impact flows from the ground up
• You thrive with autonomy, take initiative, and solve problems without needing step-by-step direction
• You can context-switch across multiple brands while maintaining quality and brand voice integrity
• You care about clean data, compliant practices, and reliable execution tied to business outcomes

What to expect...


Work Setup:

• Remote position
• Must have a reliable internet connection and a quiet workspace
• Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours:

• 40 hours per week
• Mon–Fri, 9:00 AM–5:00 PM Eastern Time

Compensation:

• $6 per hour
• No benefits package included
  
  

Benefits

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