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Job Description

Responsibilities

Key focus is Google ads: generated leads that result in fitments at a good cost.Research, develop and execute lead generation and e-commerce campaigns on Google AdWords, Facebook, and other digital platforms.Analyze campaign data to identify areas for improvement and implement solutions.Conceptualize and create engaging content that will build a community and elevate our brand.Proactively test new ideas and different messaging to find the secret recipe for effective communication with our audience.Set up tracking to monitor the performance of campaigns and traffic to landing pages and website.Work alongside the sales team to boost lead performance.Perform other duties as assigned.

Qualifications

Bachelors Degree in Business Administration / Marketing / related fieldMinimum of 2-3 years in MarketingStrong in Arabic (speaking & writing) to handle the UAE marketProficiency in Google Adwords, GDN, and Facebook paid ads is a plusGood knowledge of Microsoft Excel is a plusExperience in B2B industries a plusKnowledge of video and picture editing software, an advantage but not a requirement.Full understanding of all social media platformsKnowledge of content management systemsMust be able to produce and edit content for the right vlogs.


Job Details

Role Level: Entry-Level Work Type: Full-Time
Country: United Arab Emirates City: Dubai
Company Website: http://www.cartrack.co.za Job Function: Marketing
Company Industry/
Sector:
Software Development

What We Offer


About the Company

Cartrack is a leading global Software-as-a-Service (SaaS) platform provider for small, medium and large businesses, as well as consumers needing a software platform for data analytics to optimise fleets, driver behaviour, insurance risk, safety and asset recovery. Data analytics remain Cartrack’s primary offering, in addition to growing its artificial intelligence and value-added services to deliver a tangible return on investment to its subscribers. Cartrack is also renowned for its agility and speed in developing innovative, first-to-market solutions that are aimed at further enhancing the customer experience. Cartrack’s impressive organic growth since being launched in South Africa in 2004 has resulted in an extensive footprint in 23 countries across Africa, Europe, North America, Asia Pacific, and the Middle East. With an active subscriber base in excess of 1.5 million, the Group ranks among the largest of its peer companies globally. Cartrack is a vertically integrated service-centric organisation owning all its unique intellectual property and business processes, ranging from in-house design, device and software development, mobile-technical workshops and sales. Hence, Cartrack is in full control of delivering superior service while also protecting its industry-leading margins and clean balance sheet.

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