CRM Manager (225-617)

As a CRM Manager, you will play a pivotal role in managing and improving our company's customer relationship management strategies. You will be responsible for analyzing customer interactions and data to drive and facilitate lasting relationships with our customers. Your efforts will ensure customer satisfaction, increase customer retention, and enhance company profitability. Your deep understanding of CRM software, combined with your strategic mindset, will enable the creation and execution of initiatives that promote customer loyalty and business growth. You'll work closely with marketing, sales, and customer service teams to streamline CRM processes and enhance the customer experience. This role requires exceptional organizational skills, analytical abilities, and a customer-focused approach to optimize our customer engagement efforts.

Responsibilities

• Develop and implement CRM strategies to drive customer acquisition and retention.
• Analyze customer data to inform strategic decisions and improve customer experience.
• Collaborate with marketing teams to design and execute targeted CRM campaigns.
• Monitor customer feedback and ensure prompt resolution of all service issues.
• Conduct regular training sessions for teams on CRM processes and best practices.
• Generate and analyze CRM reports to measure the effectiveness of campaigns.
• Maintain CRM database integrity by ensuring data quality and accuracy.
• Identify opportunities for process improvements within CRM functions and procedures.
• Work with IT and technical teams to ensure CRM system efficiency and integration.
• Lead cross-functional initiatives to enhance customer engagement and loyalty.
• Provide insights and recommendations based on CRM data analysis to stakeholders.
• Stay updated on the latest trends and innovations in CRM technologies and practices.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in CRM management and customer relationship strategies.
• Strong analytical skills with the ability to interpret and utilize data effectively.
• Proficiency in CRM software, such as Salesforce, HubSpot, or Microsoft Dynamics.
• Excellent communication and interpersonal skills to collaborate across departments.
• Demonstrated ability to drive customer engagement and enhance customer satisfaction.
• Strong problem-solving skills and a proactive approach to challenges and opportunities.