Freelance Associate Creative Director

Location: Mumbai (remote work)

Pay: As per the project needs and requirements

Experience: 1-2 years

About Us:

We are a fast-growing creative first performance marketing agency based in Ahmedabad. We help fast- growing eCommerce and D2C brands create scroll stopping ads that convert and also manage paid media for them. Our clients spend INR 50L - 5 Cr+ monthly on ads and have extremely high expectations for their partners. Some of our clients include Frido, Canva India, Oziva, Mnmlst, Phool, Ambrane, Suroskie, Ajmal Perfumes and more.

A great opportunity for someone who loves being at the intersection of creative content, people management, and hands-on production work.

Key Responsibilities:

Pre-Production Coordination

• Take ownership of project briefings from lead creative strategist
• Creation of the mood board, storyboard, props, models, and location
• Lead the final checklist for pre-production with the videographer/creative strategist
• Coordinate with post-production to get input on any requirements in advance

On-Set Direction & Execution

• Execute shoots that align with the brand’s strategic direction and visual treatment
• Ensure every shot aligns with the visual strategist’s storyboard and performance intent
• Direct hand-modelling and product shots whenever needed
• Maintain on-set logs of shots and audio clips to streamline post-production

Idea Library & Creative Referencing

• Save and organize high-performing ad concepts from Instagram, Facebook and other tools.
• Build and maintain master boards on Foreplay for easy reference during storyboard creation
• Create a database of references and creative examples for internal knowledge sharing

POD-Level Execution

• Own the end-to-end delivery of shoots for your assigned production POD
• Execute shoots multiple times a month, with remaining time spent on planning and coordination

What We’re Looking For:

Technical & Creative Skills

• Experience directing performance content, social media ads, and UGC-style reels
• Strong visual storytelling instincts with a focus on ad retention
• Familiarity with shot pacing, transitions, and short-form formats
• Obsessed with creative detail and performance outcomes
• Platform knowledge of Instagram, YouTube, and TikTok content styles

[Bonus]

• Prior experience directing Meta Ads and performance content
• Content creator yourself (either video or written)

What’s in it for you?

• As a full-time member of our team, you’ll enjoy:
• Referral bonuses.
• Financial support for online courses.
• Fun and casual work environment.
• Employee engagement activities and virtual gatherings.