Copy Lead

Established in 2004, OLIVER is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting. Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group, were at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Copy Lead

Location: Mumbai, India

Work timings: 7:00am to 4:00pm

 

About the Role:

As a Copy Lead, you will be at the forefront of content creation and strategy, blending editorial craftsmanship, project management, and innovative storytelling. This role demands an expert in narrative construction and content dramatization, who will collaborate with department leads to shape content style and with Data Strategists to optimize content for search. Your mission is to craft compelling content that inspires, engages, and achieves reach across all channels.

What you will be doing:

• Craft and tell compelling stories that captivate and educate audiences.
• Innovate and ideate creative content that drives readership and encourages sharing, including both short-form and long-form copy.
• Repurpose content for various platforms and formats, ensuring consistent messaging.
• Balance an authoritative tone with creativity, integrating comprehensive marketing strategies.
• Collaborate closely with clients to develop strong concepts from initial briefing to execution.
• Set the tone and drive creative excellence, partnering with agency and client leads.
• Stay informed on trending topics and news to identify timely content opportunities.
• Work collaboratively with internal teams to gather input and ensure content validation.
• Maintain quality and consistency across all written materials.
  
  

• A minimum of 10 years of writing experience in an advertising or marketing environment.
• Proven track record of publishing content across various social media channels.
• Strong understanding of multi-platform content strategies.
• Exceptional language skills, with the ability to develop concise, engaging, and precise text.
• Ability to synthesize complex information from diverse sources into engaging stories.
• Experience in fast-paced, dynamic client environments with a proactive and adaptable mindset.
• A passionate advocate for storytelling, with a strong drive to inspire through words.
• Highly self-motivated, capable of working independently with minimal supervision.
• Collaborative and open-minded, thriving in team environments.
• Maintains confidentiality and discretion in handling sensitive information.
• Driven, proactive, and enthusiastic, with a passion for new technologies and AI.
• Proficient understanding of AI tools is beneficial, with a keen ability to learn and leverage these tools.