Manager LMN Insights

About Lowe’s

Lowe’s is a FORTUNE® 100 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.

Lowe’s India, the Global Capability Center of Lowe’s Companies Inc., is a hub for driving our technology, business, analytics, and shared services strategy. Based in Bengaluru with over 4,500 associates, it powers innovations across omnichannel retail, AI/ML, enterprise architecture, supply chain, and customer experience. From supporting and launching homegrown solutions to fostering innovation through its Catalyze platform, Lowe’s India plays a pivotal role in transforming home improvement retail while upholding strong commitment to social impact and sustainability. For more information, visit Lowes India

About The Team

The Lowe’s Business Intelligence team delivers valuable insights to our Marketing partners. The team delivers quality analysis and reports that show the deep understanding of each of the campaign performance, plus helps the cross functional teams in the campaign planning process, ultimately contributing towards winning the clients and be part of insight led selling.

Job Summary

As a Manager, Growth Insights on Lowes Media Network (LMN) Insights team, you will lead the team responsible for uncovering and delivering actionable customer, category, and seasonal insights that unlock incremental growth opportunities for both Lowes and its top-tier vendor partners. In this high-impact role, you will design and scale a robust insights framework that translates complex data into compelling external-facing narratives—fueling vendor sales pitches, strategic media planning, and enterprise marketing decisions. You will champion the use of advanced analytics techniques (e.g., clustering, seasonality modeling, new-to-brand analysis) to identify untapped revenue potential and help vendors "money map" new paths to growth through Lowes. Working cross-functionally with internal stakeholders and vendor partners, youll turn data into stories that drive strategic investments and elevate Lowes position as a uniquely valuable retail media partner. Reporting to LMN Insights leadership, you will combine strategic thinking, data fluency, and storytelling expertise with strong leadership and coaching abilities to guide your team and shape the future of insights-led growth across the organization.

Roles & Responsibilities

Core Responsibilities:

• Partner with cross-functional teams—including Enterprise Marketing, Digital, Finance, LMN Client Services, Insights, and Go-to-Market Monetization—to uncover and activate sellable seasonal, audience, and category insights.
• Develop and deliver innovative, external-facing collateral that positions Lowe’s and its strategic customer initiatives as market leaders in the home improvement and retail media space.
• Analyze and synthesize data from multiple sources, applying data visualization best practices to tell compelling, actionable stories that drive vendor engagement and investment.
• Define and implement a scalable strategy and cadence for producing recurring, high-impact seasonal insights, while maximizing distribution through internal and external channels.
• Design, execute, and summarize research studies using both qualitative and quantitative methods, customer segmentation models, and advanced analytics techniques.
• Collaborate with insights leadership to develop and execute a robust testing and primary research agenda that strengthens client relationships and uncovers incremental revenue opportunities.
• Effectively manage and coach a global team of analysts and senior analysts, overseeing work allocation, execution quality, and professional development.
• Socialize learning plans and research outputs with the LMN Insights Director to ensure strategic alignment, collaboration, and business impact.
• Monitor and incorporate competitive and market dynamics into insight deliverables, ensuring relevance and differentiation in a rapidly evolving industry landscape.
• Advocate for Lowe’s customers by embedding a customer-first perspective into all insights, helping business partners understand and act on customer needs.
• Stay current with industry best practices in research, customer data tools, methodologies, and emerging technologies to enhance insight development and delivery.
• Promote continuous improvement by democratizing data access, optimizing workflows, and leveraging automation and technology to reduce manual tasks and increase efficiency.
  
  

Years Of Experience

• 8-12 years
  
  

Education Qualification & Certifications (optional)

Required Minimum Qualifications

• Bachelors Degree Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative or related field
  
  

Skill Set Required

Primary Skills (must have)

Key Skills: People Manager/Mentorship (min 2 yrs), Stakeholder Management, Marketing Analytics, Market Research, Campaign Performance, Retail Media, Campaign Optimization, CTR, ROAS, A/B Testing, Media Insights

• Experience in Analytics positions (retail Media Network, Digital Marketing, Customer analytics preferred) with Experience in using predictive analytics and similar concepts.
• Proficient in BI and analytics tools like Power BI, Tableau, SQL.
• Strong skills in SQL and working knowledge of databases including Teradata, Hadoop.
• Ability to work with large amounts of data and summarize at an executive level.
• Strong communication skills with the ability to tailor content to different levels across the organization using data to highlight a problem, an opportunity, or summarize performance.
• Self-starter with the ability to work with minimal direction and forge strong working relationships in a highly cross-functional environment to drive results.
• Strong statistical skills, the ability to measure isolated tests or incremental studies.
  
  

Secondary Skills (desired)

• Experience in Retail environment
• Experience of working in Global environment
• Knowledge of machine learning and advanced analytics using tools including R and Python
• Experience in omni channel retail
  
  

Lowes is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.

---