Social Media Executive (225-703)

We are seeking a dynamic and innovative Social Media Executive to join our team. The ideal candidate will possess a strong understanding of social media platforms and strategies to enhance our brand presence. In this role, you will be responsible for managing and executing social media marketing efforts, generating content, and expanding our company’s reach through various social media channels. The successful candidate will work closely with marketing teams to develop creative campaigns and engage with our online audience effectively. If you are passionate about social media and have a knack for crafting compelling messages, we would love to hear from you.

Responsibilities

• Develop, strategize, and manage engaging social media campaigns and content.
• Collaborate with marketing and design teams to create visually appealing content.
• Monitor and respond to social media interactions in a timely manner.
• Analyze social media metrics to gauge the success of campaigns and strategies.
• Stay up-to-date with current technologies and trends in social media and digital marketing.
• Create and curate engaging multimedia content across multiple social media platforms.
• Coordinate with the sales team to align social media campaigns with business goals.
• Ensure consistency in brand messaging and tone across all social media platforms.
• Plan and organize monthly editorial calendars for consistent content delivery.
• Assess competitor activity and market trends to maintain a competitive edge.
• Engage with social media communities to foster relationships and build brand authenticity.
• Track analytics to produce reports on successes and areas for improvement.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven work experience as a Social Media Executive or similar role.
• In-depth knowledge of social media platforms, algorithms, and analytics tools.
• Exceptional writing, editing, and verbal communication skills.
• Ability to multitask and work efficiently in a fast-paced environment.
• Strong analytical skills and the ability to interpret data strategically.
• Experience in using social media management and analytics software.
• Creative thinker with the ability to suggest innovative ideas for content.