Social Media Manager (225-730)

We are seeking an innovative and dynamic Social Media Manager to join our team and drive our brand's digital presence. The chosen candidate will not only be part of but will lead our efforts to enhance engagement, increase awareness, and grow our brand's community across various social media platforms. As a Social Media Manager, you will be responsible for crafting captivating content, analyzing user engagement metrics, and implementing strategic campaigns to elevate our brand image. Your creativity, communication skills, and technological prowess will play a crucial role in defining the success of our digital marketing objectives. If you have a passion for storytelling, a keen eye for design, and an in-depth understanding of social media trends, we would love to hear from you!

Responsibilities

• Develop and implement a comprehensive social media strategy aligned with business goals.
• Create, curate, and manage published content that is engaging and on-brand.
• Monitor social media channels for industry trends and competitor activities.
• Collaborate with the marketing team to integrate social media into broader campaigns.
• Utilize analytical tools to evaluate performance and recommend improvements.
• Engage with audience members, responding promptly to questions and comments.
• Design and execute both organic posts and paid advertising campaigns.
• Establish targets and develop plans to increase followers on each platform.
• Identify brand ambassadors and cultivate relationships to enhance advocacy.
• Stay updated on the latest platform developments and emerging technologies.
• Conduct regular audits to ensure the brand’s voice is consistent and effective.
• Train and support team members in social media best practices and tools.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven experience as a Social Media Manager or similar role required.
• In-depth knowledge of Facebook, Instagram, LinkedIn, Twitter, and more.
• Exceptional writing, editing, and verbal communication skills essential.
• Proficiency in social media management and analytics tools is a must.
• Creative mindset with the ability to think outside the box for content ideas.
• Ability to multitask and manage multiple projects simultaneously in a fast-paced environment.