Assistant Manager - Marketing (225-726)

The Assistant Manager - Marketing plays a crucial role within our marketing department, supporting the Marketing Manager in the planning and execution of marketing strategies to achieve organizational goals. This position requires a creative thinker with strong analytical skills capable of crafting innovative campaigns while also understanding market dynamics and consumer behavior. Working collaboratively with cross-functional teams, this role assists in managing brand presence, expanding market reach, and enhancing customer engagement. A successful Assistant Manager will utilize a blend of strategic acumen and operational expertise to drive marketing initiatives and bring fresh ideas to the table. This position not only fosters a collaborative environment but also offers ample opportunities for professional growth and skill enhancement.

Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Conduct market research to identify trends, customer preferences, and competitive analysis.
• Coordinate with creative teams to produce engaging marketing materials and content.
• Monitor, review, and report on all marketing activities and results.
• Liaise with external agencies and vendors to execute marketing projects effectively.
• Prepare and manage budgets for marketing initiatives, ensuring cost-effectiveness.
• Organize and attend marketing activities and events to raise brand awareness.
• Utilize analytics to evaluate the success of marketing campaigns and strategies.
• Foster relationships with key stakeholders to enhance the company's network and presence.
• Support the Marketing Manager in preparing reports and presentations for senior management.
• Ensure consistent brand messaging across all marketing channels and platforms.
• Stay updated with the latest marketing trends and industry developments.

Requirements

• Bachelor’s degree in marketing, business administration, or a related field.
• Minimum of 3-5 years of experience in a marketing role or similar capacity.
• Strong understanding of marketing principles, strategies, and branding techniques.
• Excellent written and verbal communication skills, with a creative flair.
• Proven ability to manage multiple projects and deadlines simultaneously.
• Proficiency in marketing software and tools, including analytics platforms.
• Strong organizational skills with keen attention to detail and accuracy.