Social Media Assistant (225-808)

The Social Media Assistant plays a crucial role in the management and growth of a company’s online presence. This role involves creating engaging content, monitoring social media channels, and collaborating with the marketing team to enhance brand visibility and customer engagement. The ideal candidate is enthusiastic about social media and has a keen eye for detail when it comes to digital content. They should be well-versed in various social media platforms and possess the ability to develop strategies that increase engagement and drive traffic. This position offers a unique opportunity to develop social media strategies, interact with followers, and shape the voice of a brand online. The Social Media Assistant will also analyze performance metrics and help with the adaptation of plans to improve results. If you are passionate about social media and eager to grow a brand's digital footprint, this role offers a dynamic and rewarding career path where creativity meets digital strategy.

Responsibilities

• Create and schedule engaging and informative posts across all social media platforms.
• Monitor social media channels daily and engage with users to enhance brand loyalty.
• Collaborate with the marketing team to develop and implement effective social media strategies.
• Research and identify relevant content and trends to incorporate into social media plans.
• Assist in the development of social media campaigns to boost online presence and engagement.
• Respond promptly to comments and messages to enhance customer experience and satisfaction.
• Track and report on social media key performance indicators and adjust strategies accordingly.
• Maintain a content calendar to ensure consistent posting and alignment with marketing goals.
• Work with graphic designers to create visually appealing content that resonates with the audience.
• Analyze competitors' social media presence and content to identify opportunities for improvement.
• Organize and archive social media content to ensure easy access and reference for future use.
• Provide support during live online events to ensure smooth execution and audience interaction.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Basic understanding and experience with major social media platforms and tools.
• Excellent written and verbal communication skills with attention to detail.
• Ability to multitask and manage time efficiently in a fast-paced environment.
• Familiarity with social media analytics and reporting tools for tracking success.
• Creative mindset with the ability to generate new ideas for content development.
• Experience with graphic design software is a plus for creating visual content.