Social Media Marketer (225-730)

We are seeking a dynamic and passionate Social Media Marketer to join our growing team. The ideal candidate will have a strong understanding of social media platforms and strategies, with the ability to create engaging content that aligns with our brand. You will play a key role in building and maintaining a strong online presence across various social media channels, where your creativity and strategic thinking will be critical in achieving business objectives. You must be capable of analyzing metrics and producing reports to measure the success of campaigns and guide future content creation. In this role, you will work closely with other departments to ensure that all online marketing efforts complement overall company goals.

Responsibilities

• Develop, implement, and manage social media strategies across multiple platforms.
• Create engaging, high-quality content that aligns with our brand and objectives.
• Collaborate with other teams to ensure brand consistency across all media.
• Monitor SEO and web traffic metrics to enhance visibility and engagement.
• Analyze and report on key performance indicators of all social media campaigns.
• Stay up-to-date with current technologies and trends in social media and digital marketing.
• Interact with users and respond to social media messages in a timely manner.
• Manage and oversee social media content calendars to ensure regular posting.
• Plan and execute social media ad campaigns to reach targeted audience segments.
• Utilize social media analytics tools to track progress and make data-driven decisions.
• Identify and engage with potential influencers and brand advocates.
• Facilitate online conversations and create a community around our brand.

Requirements

• Proven work experience as a Social Media Marketer or similar role.
• Strong knowledge of various social media platforms and best practices.
• Excellent copywriting and content creation skills with attention to detail.
• Ability to measure the success of campaigns and adjust strategies accordingly.
• Experience with social media management tools and analytics software.
• Bachelor's degree in Marketing, Communications, or relevant field preferred.
• Excellent communication skills with a creative and strategic mindset.