Senior SEO Executive (225-822)

As a Senior SEO Executive, you will play a pivotal role in shaping the online visibility and brand presence of our organization. Your main responsibility will be to strategize and execute effective search engine optimization practices that will increase our website’s organic search rankings. Your expertise will be crucial in driving quality traffic to our website, enhancing user experience, and ultimately, boosting conversion rates. Thus, you will need to stay abreast of the latest SEO trends and algorithms to ensure our strategies are always ahead of the competition. This role is ideal for a creative, analytical, and results-driven individual with a passion for digital marketing and a deep understanding of SEO best practices.

Responsibilities

• Develop and implement SEO strategies to improve organic search rankings and traffic.
• Conduct in-depth keyword research to guide content teams and marketing strategies.
• Perform regular site audits to identify areas for improvement and optimization.
• Monitor, analyze, and report on key SEO metrics and trends using analytics tools.
• Collaborate with content creators to ensure SEO best practices are incorporated into content.
• Identify and implement innovative on-page and off-page SEO techniques.
• Stay updated with the latest Google algorithm changes and SEO best practices.
• Optimize website structure and meta-data to improve search engine visibility.
• Build high-quality backlinks through effective outreach and relationship building.
• Work with web developers to ensure technical SEO elements are consistently implemented.
• Develop and execute link-building strategies to enhance domain authority.
• Train and mentor junior team members on SEO strategies and tactics.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Proven experience as an SEO Executive or in a similar digital marketing role.
• Extensive knowledge of SEO tools such as Google Analytics, SEMrush, or Moz.
• Strong analytical skills to interpret performance data and make strategic decisions.
• Excellent understanding of search engine algorithms and ranking factors.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Outstanding verbal and written communication skills for stakeholder engagement.