Social Media Manager (225-617)

We are seeking a highly skilled and creative Social Media Manager to join our dynamic marketing team. As a Social Media Manager, you will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing efforts. You will collaborate with different teams to achieve our business goals, enhancing brand awareness, engaging audiences, and driving growth. The ideal candidate should have a deep understanding of the latest social media trends, excellent communication skills, and a passion for digital storytelling. This role offers an exciting opportunity to significantly impact our brand reach and engagement through innovative digital marketing strategies.

Responsibilities

• Develop and execute social media strategies to align with business goals.
• Create, curate, and manage published content across all social media platforms.
• Monitor SEO and user engagement and suggest content optimization strategies.
• Collaborate with marketing, sales, and product development teams for cohesive strategies.
• Create a regular publishing schedule and promote content through social advertising.
• Influence the social media narrative by researching and exploring potential growth areas.
• Manage efforts in building online reviews and reputation of the company.
• Oversee design (i.e., Facebook Timeline cover, profile pictures, etc.).
• Ensure brand consistency in marketing and content across all social networks.
• Track, analyze, and report on social media metrics and campaign performance.
• Stay up-to-date with social media trends and tools in the industry.
• Leverage the right tools to manage social media profiles efficiently.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven work experience as a Social Media Manager or similar role.
• In-depth knowledge of all primary social media platforms and their optimization.
• Strong writing, editing, and communication skills for social media content.
• Ability to deliver creative content ideas and manage multiple projects.
• Experience with social media analytics and reporting tools is essential.
• Exceptional organizational skills and attention to detail are critical.