Social Media Executive 28N25

A Social Media Executive plays a pivotal role in shaping the online presence of a brand through strategic social media management and dynamic content creation. This role requires a creative individual with excellent communication skills and a deep understanding of various social media platforms. The Social Media Executive will be responsible for crafting engaging content, managing social media campaigns, and analyzing the performance metrics of different digital initiatives. By leveraging the latest trends and technologies, the Social Media Executive is expected to boost brand awareness, increase online engagement, and build a strong community of followers. This role demands patience, creativity, and the ability to work collaboratively within a team to achieve overarching business objectives.

Responsibilities

• Create and schedule engaging content across various social media platforms regularly.
• Develop and implement social media strategies that align with business goals.
• Monitor social media accounts for comments, messages, and interactions daily.
• Analyze social media performance using analytics tools to measure success.
• Coordinate with the marketing team to ensure brand consistency in all posts.
• Stay updated on the latest social media trends and adapt strategies accordingly.
• Engage with followers and respond to comments and messages promptly.
• Create social media graphics and visuals to support content strategies.
• Plan and execute social media advertising campaigns effectively.
• Prepare regular reports on social media marketing efforts and suggest improvements.
• Collaborate with influencers and other stakeholders for partnership opportunities.
• Explore new social media channels and emerging platforms for potential growth.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven experience in a similar role, managing social media platforms professionally.
• Strong understanding of social media platforms, metrics, and tools is essential.
• Excellent written and verbal communication skills with a creative approach.
• Proficiency in graphic design and video editing software is a plus.
• Ability to manage multiple projects and adhere to tight deadlines simultaneously.
• High attention to detail and a passion for staying innovative and trendy.