Senior Manager Product And Pricing Al-Futtaim Automotive Electric Mobility

Job Requisition ID: 170819

Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the worlds most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.

By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day

Overview of the role:

• The primary responsibility of this role is to drive the execution of the product vision by championing the BYD and Polestar product portfolios and serving as the authentic voice of the customer throughout the organization. This includes ensuring the successful launch of the BYD product lineup in the UAE market and establishing a strong foundation for future growth and ensures that automotive products fulfill customer expectations while meeting financial goals and fostering brand growth in a fast-paced, competitive environment.
  
  

What you will do:

• Identify target market segments and define the key customer profiles and vehicle applications for each product line.
• Oversee the product lifecycle to adapt to changing consumer preferences, technological advancements, and competitive dynamics.
• Developing and implementing effective product strategies and pricing models that maximize profitability and enhance market competitiveness.
• Analyzing market trends, customer insights, and competitor activity, the manager defines product features, positioning, and pricing that align with company objectives
• Maximize overall portfolio profitability by optimizing sales volume and profit per unit through strategic cost-to-value offerings, logical grade transitions, and purposeful allocation of VME (Value, Market, and Economics).
• Leverage pricing tools effectively to support pricing decisions.
• Conduct competitive analysis to recommend product, pricing, and promotional strategies for new launches, and develop responsive actions to address sales and inventory challenges.
• Build strong relationships with OEMs to represent the UAE market’s voice of the customer and influence decisions impacting Al-Futtaim Electric Mobility’s short-, mid-, and long-term business objectives.
• Manage OEM inquiries and ensure timely responses to meet established deadlines.
• Participate in OEM meetings to align product and brand strategies, maximizing influence and collaboration.
• Collaborate closely with sales operations, demand, and supply teams to secure the optimal order mix in support of the product lifecycle strategy
  
  

Required Skills to be successful:

• - Product and pricing management experience
• - Financial, analytical and communication skills
• - Proficient with Microsoft Excel and SAP
• - Interpret data, generate insights, and create reports
  
  

About the Team:

• Reporting to the General Manager Product and Planning and will work closely with internal and external stakeholders.
  
  

What equips you for the role:

• Bachelor’s Degree in Business, Marketing, Economics, Finance, Engineering, or a related discipline.
• Minimum of 8 years’ experience in the automotive industry, including at least 5 years in product and pricing roles with team management responsibilities.
• Experience with OEMs or major distributors is preferred, ideally with exposure to GCC markets or international environments.
• Strong technical understanding of vehicles, with electric vehicle (EV) experience highly desirable.
• Proven ability to analyze and interpret complex information to improve processes or develop innovative solutions
  
  

About Al-Futtaim Automotive

A major division of the UAE-based Al-Futtaim Group of companies, Al-Futtaim Automotive is an industry leader with presence in 10 countries across the Middle East, Asia and Africa.

Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world’s most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM as well as Electric Vehicles.

We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers - right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences.

We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial & construction equipment.

What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path. This is Al-Futtaim Automotive and we empower talent to move forward.

---