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Job Description

The Senior Digital Media Planner is responsible for developing and executing effective digital media campaigns. This includes conducting market research, identifying target audiences, selecting appropriate media channels, and managing advertising budgets. The Senior Digital Media Planner also analyzes campaign performance, makes data-driven recommendations, and collaborates with creative teams to optimize campaign effectiveness.


Responsibilities

  • Conduct market research to identify target audiences and market trends.
  • Develop comprehensive digital media plans aligned with campaign objectives.
  • Select and negotiate media placements, including social media, display advertising, and search engine marketing.
  • Manage advertising budgets and allocate resources effectively.
  • Monitor campaign performance and analyze data to optimize results.
  • Collaborate with creative teams to develop compelling ad creative and landing pages.
  • Stay updated on emerging digital media trends and technologies.
  • Provide reports and presentations to stakeholders, highlighting campaign performance and recommendations.

  • Bachelor's degree in marketing, advertising, or a related field.
  • Proven experience as a Digital Media Planner or similar role.
  • Strong knowledge of digital media platforms, tools, and metrics.
  • Excellent understanding of media planning and buying processes.
  • Analytical mindset and proficiency in data analysis tools.

Job Details

Role Function: N/A Work Type: Full-Time
Role Level: Mid-Level Country: United Arab Emirates
City: Dubai Number of Vacancies: 1
Job Category: Digital Marketing Company Website: https://www.talentmate.com/
Skills & Expertise
Good Communication Skill Attention to detail

What We Offer

  • Health Insurance
  • Visa
  • Paid Annual Leaves
  • Maternity and Paternity Leaves

About the Company

Searching, interviewing and hiring are all part of the professional life. The TALENTMATE Portal idea is to fill and help professionals doing one of them by bringing together the requisites under One Roof. Whether you're hunting for your Next Job Opportunity or Looking for Potential Employers, we're here to lend you a Helping Hand.

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