Marketing Executive (225-808)

As a Marketing Executive, you will play a pivotal role in the planning and execution of our marketing strategies to drive brand awareness, customer engagement, and sales growth. You will work closely with cross-functional teams to create innovative campaigns that resonate with our target audience. Your creative and analytical skills will be essential in shaping the online and offline marketing initiatives to meet our organizational objectives. This role requires a mix of strategic thinking, creativity, and a hands-on approach to be effective in leveraging market trends and consumer insights to optimize our marketing efforts. If you are passionate about transforming ideas into reality and making a significant impact, this is the right position for you.

Responsibilities

• Develop and implement comprehensive marketing plans to achieve business targets.
• Collaborate with internal teams to create cohesive and innovative marketing campaigns.
• Conduct market research to identify new opportunities and consumer preferences.
• Manage and oversee the production of marketing materials and media content.
• Monitor and report on the effectiveness of marketing campaigns and initiatives.
• Coordinate with external agencies and vendors to execute marketing projects effectively.
• Utilize digital marketing tools and platforms to enhance our online presence.
• Ensure all marketing activities are aligned with brand standards and guidelines.
• Support the sales team with marketing collateral and promotional activities.
• Stay updated with the latest industry trends and emerging marketing technologies.
• Analyze competitors’ marketing strategies and develop countermeasures as needed.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience as a Marketing Executive or similar role in a dynamic environment.
• Strong understanding of digital marketing concepts and best practices.
• Excellent written and verbal communication skills for effective collaboration.
• Ability to manage multiple projects and meet tight deadlines with efficiency.
• Proficiency in marketing software and tools including CRM systems and SEO techniques.
• Creative thinker with a passion for developing innovative marketing solutions.