Digital Marketing Executive 26D25

As a Digital Marketing Executive, you will play a crucial role in developing, implementing, and managing marketing campaigns that promote a company and its products or services. You will have a wide range of responsibilities, including enhancing brand awareness within the digital space, driving website traffic, and acquiring leads/customers. You will also identify and evaluate new digital technologies and use web analytics tools to measure site traffic to optimize marketing campaigns. Creativity, analytical thinking, and a strategic approach are essential to excel in this role. If you're passionate about digital marketing trends and techniques, this is the ideal position for you.

Responsibilities

• Develop and manage digital marketing campaigns for effective marketing promotions.
• Collaborate with the sales team to create marketing strategies and sales plans.
• Manage the development and growth of social media channels to increase engagement.
• Oversee the content marketing strategy including blogs, web content, and more.
• Analyze digital marketing metrics and report insights to improve marketing strategies.
• Create and maintain an online presence through web content and advertisements.
• Cooperate with external agencies to execute digital marketing initiatives and campaigns.
• Utilize SEO best practices to optimize content for search engines.
• Lead marketing initiatives to enhance brand recognition and lead generation.
• Stay up-to-date with the latest trends and technologies in digital marketing.
• Ensure digital campaign effectiveness through continual optimization and monitoring.
• Coordinate marketing outreach efforts through email and mobile marketing platforms.

Requirements

• Bachelor’s degree in Marketing, Digital Marketing, or a related field.
• Proven experience as a Digital Marketing Executive or similar role.
• In-depth knowledge of digital marketing techniques and tools.
• Strong understanding of SEO and web analytics tools and strategies.
• Excellent verbal and written communication skills with attention to detail.
• Creative and strategic thinker capable of driving successful digital campaigns.
• Ability to work independently as well as collaboratively within a team.