Digital Marketing Executive 22N25

The Digital Marketing Executive, position number 22N25, is an integral part of our marketing team, responsible for developing, implementing, and managing marketing campaigns that promote our company and its products or services. This role is crucial in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers. The Digital Marketing Executive reports to the Digital Marketing Manager and works closely with various departments to ensure consistent messaging and the alignment of strategies aimed at achieving business objectives. The ideal candidate is creative, analytical, and technologically savvy, with a strong understanding of digital marketing strategies and platforms.

Responsibilities

• Develop and manage digital marketing campaigns across multiple online platforms.
• Oversee a social media strategy that enhances brand awareness and engagement.
• Engage in Search Engine Optimization (SEO) efforts to improve search rankings.
• Coordinate with content creators to ensure high-quality content production and distribution.
• Monitor the performance of marketing campaigns using analytics tools.
• Prepare reports on campaign performance, analyzing data to guide future strategies.
• Collaborate with designers to create visually appealing marketing materials.
• Manage relationships with third-party vendors and industry partners.
• Stay updated with the latest digital marketing trends and technologies.
• Conduct research on market trends and competitors for strategic insights.
• Evaluate key performance indicators to identify areas for improvement.
• Assist in the development of the overall digital marketing budget and goals.

Requirements

• Bachelor’s degree in Marketing, Digital Media, or a related field.
• Minimum of two years of experience in digital marketing or a related role.
• Proficiency in key digital marketing tools and platforms like Google Analytics.
• Strong understanding of SEO, SEM, and PPC strategies and techniques.
• Excellent verbal and written communication skills for effective collaboration.
• Ability to analyze data and utilize it to improve marketing strategies.
• Experience working with content management systems and CRM software.