Business Development & Marketing Executive 26O25

The Business Development & Marketing Executive is a pivotal role that combines strategic prospecting and marketing acumen to drive growth and build lasting relationships. This position requires an individual who can devise innovative business strategies, identify new market opportunities, and achieve revenue targets. The Business Development & Marketing Executive will work closely with cross-functional teams to enhance brand awareness, engage potential clients, and foster long-term partnerships. The ideal candidate is a proactive professional with excellent communication skills, adept at adapting to a dynamic business environment, and capable of leading strategic marketing initiatives that align with the company's objectives. This role presents a harmonious balance between creativity and analytical prowess, essential for thriving in competitive markets and achieving sustained business success.

Responsibilities

• Develop and execute strategic business development plans to achieve growth targets.
• Conduct market research to identify and pursue new business opportunities.
• Collaborate with sales and marketing teams to align on business strategies.
• Establish and maintain relationships with key clients and stakeholders.
• Design and implement effective marketing campaigns and promotional activities.
• Analyze market trends and competitor movements to refine marketing strategies.
• Create and deliver compelling presentations to potential clients and partners.
• Track and report on sales performance, adjusting strategies as necessary.
• Oversee the development of marketing materials and collateral for campaigns.
• Utilize digital marketing tools and platforms to enhance online presence.
• Lead initiatives to increase brand visibility and market penetration.
• Coordinate and attend industry events, trade shows, and conferences.

Requirements

• Bachelor’s degree in marketing, business administration, or a related field.
• Proven experience in business development and marketing roles for three years.
• Strong understanding of digital marketing tools and customer engagement strategies.
• Exceptional communication and interpersonal skills to build client relationships.
• Ability to analyze market trends and data to inform business decisions.
• Proficient in CRM software and marketing analytics tools for informed decision-making.
• Demonstrated ability to manage multiple projects and deadlines simultaneously.